In this post I want to tell you about a source of traffic that is generally overlooked by most internet marketers. In fact if you were to go to somewhere like the warrior forum and ask for advice on using safelists you would get a very negative response and quickly form the opinion that safelists are a junk traffic source that doesn’t deliver results.
Today I want to turn this negativity on its head and share with you the reasons why I love safelists and how I am able to generate hundreds of new leads for my online business using them.
Understand the market
Before you do any sort of marketing you need to understand what sort of traffic you will get, and ideally what type of product / service would perform well. For example before you set up an adwords campaign you would research which keywords to target and how much it will cost, and what research the type of landing pages being used by the other people advertising via adwords in your niche.
With safelists the traffic is generated by other safelist members clicking a link in their email. The most popular safelists work on a credit system, so the people clicking these links are doing it to generate credits so they can get their own advertisement out to as many people as possible.
What this means is that you will have ~ 10 seconds to make an impression on the visitor. Put yourself in the position of this safelist user and think about what would make you look up from the task of clicking all these credit links?
How Can You Grab The Visitors Attention?
The people who claim that safelists are rubbish are advertising the wrong things…
Do you really think you can sell the latest “product of the month” within 10 seconds to someone who’s thinking about the next site before the one you’re promoting has even loaded in the browser?
I really hope you have realised that the answer to that last question is no!
So to be successful with safelists you need to have a splash page that will load in under a second, summarise exactly what you are selling and smack the reader between the eyeballs with your call to action.
Give The People What They Want
Even if you have followed the above step a brillaint landing page on the best way to breast feed your baby is not going to work. Sure some people may be new parents but the 99.9% who aren’t will not be interested.
People clicking the safelist credit links are looking for 2 things.
#1 More Traffic
#2 A Way Of Turning This Traffic Into Money
So if you happened to have a free report called “7 Ways to Turn Your Safelist Credits into Cold Hard Cash” or “How To Generate Leads For ‘ACME MLM’ Using Safelists” it’s something that should interest the reader.
It Is All About ListBuilding
Like all other forms of internet marketing the purpose of using safelists is to generate traffic to your lead capture page, get them to enter their details, make them an offer, build a relationship through follow-up, and make more offers.
The beautiful thing about safelist marketing is that you have all you have to do is advertise your product to a steady stream of internet marketing newbies. The owner of the safelist has already spent time and money advertising in places where new internet marketers hang out, so all you have to do is to press send.
Remember that just simply by having your own opt-in page online you will already be an expert in the eyes of these newbies.
Don’t Forget The Chance To Network
We are living in the digital age where social networking is now commonplace.
When I’m clicking for my safelist credits I actually take a note of the affiliate pushing any programmes / services and try to find them on facebook. If this person is actively marketing on facebook and safelists they are exactly the type of person that I want to be networking with.