Steeling Time

Today I am  sharing with you all the best, essential marketing tools and software that I use to make my life easier as an online blogger, researcher and webmaster. These steeling time tools as I call them are a vital cog in my internet marketing planning.

Having the right tool for the job in hand, can save you a massive amount of time and money, I have gathered a massive collection of them over the years, tools
and software for practically every occasion and circumstance as an internet marketer.

With the help of a friend and fellow blogger, I’ve put together those tools all in one place so I can share them with you.

Below is just a taste of some of the 750+ Gold Nuggets covered: –

Gold Nugget 1: Affiliate Network Report – Which Are The Best Affiliate
Networks for Specific Tasks and niches?

Gold Nugget 2: SEO Resource Guide – What Are The Best SEO Resources?

Gold Nugget 3: Web Marketing Toolkit – The Web Marketing Tools You Can’t do Without!

Gold Nugget 4: Screen Measuring Utility – Speed up your Image Edits and much more!

Gold Nugget 5: Real-time Colour Picker – Find the HTML or RGB Colour of anything in Seconds!

Gold Nugget 6: Quick Font PreViewer – Find the Right Font straight away!

Gold Nugget 7: Data & Log-in Security – The Free Utility That Protects Your FTP Log-ins & Sensitive Data.

Gold Nugget 8: Change Your Site Styling – Change Your Site Headings/Text, Styles/Backgrounds Quickly.

Gold Nugget 9: Play Almost Any Media File – This Player Plays Most Media File Types!

Gold Nugget 10: Install Disks Without a CD – Backup your DVD’s & Install Your Software From an ISO file.

Gold Nugget 11: Screen Sharing – See What your Outsourcers/Workers/Colleagues are Doing.

Gold Nugget 12: Easy Forms & Payments – Make Forms, Capture Leads, & Take Payments!

Gold Nugget #13: Advanced Domain Checks – The Average Domain Availability Check is not Enough…

Gold Nugget #14: Get Into Locked Out Sites – Locked Out? – This Utility Will Get You Out of a Hole.

Gold Nugget #15: Create PDF’s FREE – These PDF Utilities are Simply Awesome!

Gold Nugget #16: Batch Image Resizing – Need to resize/rename a load of images?

Gold Nugget #17: Enhanced Code Editor – A Quicker Way to Edit your HTML/PHP/CSS Code.

Gold Nugget #18: Share Files With Others – Backup to Free Cloud Storage &
Share files With Others

Gold Nugget #19: Instant SEO Scoring – Want to know SEO info for any Search Engine Listing.

Those are literally just a small snapshot of what’s covered in my new product creation the essential marketing toolkit!

You will keep finding new “gold nuggets” in this for weeks & months to come, let it be your new “go to” guide, just like having an experts on hand at anytime
whenever you need it!

NOTE: This is my product, along with pro blogger, matt garrett, & creation and is on a dime sale, so go check it out right now, while it’s still going cheap.

Take a look here

If you would like to JV with me drop an email and your wish will be granted.



What Is The Competition Doing?

Spying : 3D Little Human Character holding a pair of BinocularsDo you ever ask yourself the question; “what is the competition doing”? Really you should.

Well, there are quite a few things you can find out about other people and the way they market using some simple to use tools.

For example, what keywords are they ranking for? Even who their JV (Joint Venture) partners are and where all their paid for advertising is being displayed.

In this day and age of information technology, being able to spy on any business or person for that matter online, is quite straight forward if you know where to look.


Here a few places to get you started.

1. SEM RUSH. This tool will show you the keywords your competition is ranking for within the search engines. Also which ones they are bidding on and the price they are paying for them. Easily check out their Pay Per Click (PPC) advertising campaigns. Great for finding new traffic sources.

2. WAYBACK. Nifty little free tool which can reveal years of split testing results from your competition. Cool tool for checking what their websites looked like in the past too.

3. MOAT. Great little search engine helps you find out the types of banner ads your competition are using. If you are familiar with, App Sumo, Netflix, Groupon, and Apple then use this to see what banner ads are being run there. Great for the internet marketer as will also show you where the banner was last seen.

4. SOCIAL AD NINJA. Ever wondered what ads, images and landing pages are performing best on Facebook? This is a must have tool for anyone marketing on Facebook because these questions will be answered, keeping you ahead of your competition.

5.  SOCIAL MENTION. Has a lot in common with Google Alerts, but geared towards social media. Easily monitor not just your own social antics but those of your marketing rivals. Get daily updates on anything you specify. Great way to also build relationships with other marketers and affiliates.

6. DOMAIN TOOLS. Use this tool to find out who owns a particular website and contact them as a possible JV partner.

7. WHO IS HOSTING THIS. As the name suggests, discover who hosts a certain site online.

8. WHAT WORDPRESS THEME IS THAT. Take a look at what WordPress theme other marketers are using, here you can also find out the plugins being utilised as well.

9. BUILT WITH. Ever wondered what kind of technology the competition is using? Go here to take a look at things like, server information, analytical tools, content delivery networks, hosting providers, advertising partners and loads more.

10. COPERNIC TRACKER. Discover when a sales page, squeeze page or even a landing page is changed by a competitor. The advantage being that you will know when they are testing a new offer, headline or design.

11. FIRESHOT. Cool Firefox add-on tool for taking a screen shot of any web page you choose.

12. WHO IS MAILING WHAT? Fantastic tool for gaining information about exactly what is being mailed by other marketers. Excellant site for the offline marketer as well as the online one. The archive library is massive and full of direct mail resources and ideas.

13. FLIPPA. If you want to buy or sell a website then take a look at the Flippa site. Gain genuine information from those trying to sell like how they are driving traffic to the site, what keywords are working, adsense revenue and Google analytics plus loads more quality advice.

Stimulate WordPress

WordPress is, as I am sure the majority of people are aware, the best free blogging platform around today. It is so user friendly and easy to use, right up until it all goes WRONG! You know the situation, you install a new plugin or change your theme and suddenly something breaks your site.

 The first thing that runs through your head is “How the heck do I fix this?” Then it dawns on you, your site is now broken and all your visitors are seeing it! That’s not going to create a good impression, they’re not likely to hang around and wait until you’ve worked out what went wrong and fixed it, they’re going to go somewhere else… Now you’re in a rush, you try to roll back the changes and even that doesn’t work… Panic starts to set in… None of this needed to happen, how often do you see this kind of crap happen to the “Pro’s”? It does happen to them, but no one ever gets to see it.. Why? Simple, they have a secret to developing their sites and testing everything out safely, without anyone getting to see their mistakes.

So today I want to give you the heads up on a newly released tool that will help you transform the way you build, test, & repair WordPress sites faster than otherwise possible. If like me you sometimes find WordPress development slow then you should take a look this. Matt Garrett, a personal friend and pro blogger of some 10 years & his techies have found an easy way to run a rapid test version of WordPress on any PC or MAC. The traditional way of doing this involves editing complex server files & following multi-step install procedures.

WP Simulator - #1 WordPress Development Environment


Matt doesn’t release many products, the last 3 have all been top sellers – I have no doubt this one will be too.

It’s one of those products that won’t immediately put money in your pocket but its one you’ll wish you knew about years earlier as it makes life a lot easier.

Interview Experts And Sell It

Interview Experts And Sell It

Interview products are quick and easy product creation (position it as a training module). This can be done with a $30 mic (get a USB mic for best sound quality) and you can easily get the interview transcribed for increased perceived value.
All you need to do is find an expert in your niche then ask them some questions. You could even interview yourself. Just pick out some questions that your market would like to know the answers to and record yourself answering them.
Here’s how to score interview products.
1. Find experts who want promotion. Look for Amazon print experts or go to forums and find people.
2. Know what you want from them and what you can give them. Try to anticipate their objections and be clear about what is in it for them. They will only do it if they get a positive return on investment. You want to figure out their motivators and make it impossible for them to say no. Some possible motivators could be…
-Offer them to promote their own products in the interview
-They want to know how many copies you can distribute
-Give them shared ownership
Once you get an interview with an expert you can leverage that success. Use it as a bargaining chip when recruiting other experts to create info products.
Create Info Products With Video
An easy way to create info products is to record yourself with screen capture software talking over a power point presentation. Simply go step by step to solve a problem.
When I create a video information product I like to first tell people what to do with power point then I go out and record myself doing it. I have found this to be the best way to pass along knowledge and I recommend these two steps when creating a video information product.
Get Multiple Uses Out Of Your Product
One of the best parts of creating an info product is being able to re-purpose content for increased profits. Here are some examples…
Resell a live webinar recording as a dvd set
Sell the dvd set as a digital download
Give it away as a bonus or take the info and create a book
Turn a video into an audio by ripping the sound
Take audio or video content and get it transcribed
Turn blog posts into rebrandable reports for affiliates or free reports for lead generation

Why repurpose content?
You get paid for the value you create not by the hours you work. When you repurpose content you leverage your work and provide more value. This increases your income
Why sell information products?
-They are quick and easy to create
-They have a high perceived value
-Info products can be repackaged
-You create branding by association
-If you interview someone it has JV opportunities
-If you do interview products you can search out their fans to become affiliates
Here’s How To Make Quick Cash
Without a doubt the formula for cash online is to build your list and sell your products. Think about it. Two things that all successful people do is that they have a list and they sell big ticket products ($997 and up).
Then they take their whole sales system and make it better through tweeking the process for increased success. That’s a birds eye view. Let’s jump into some step by step.
Choose Aniche – Here’s Top niches To Go After
The first step is to determine what market you will go into. Here is some info on the top markets. Choose a billion dollar niche to take advantage of these real internet business tips.
Weight loss- This is a great niche because there are always going to be people actively searching for fitness and weight loss ideas. Network Marketing (not joining a MLM – Selling info to network marketers)- Network
marketers are conditioned to constantly improve themselves. They are natural consumers. Real Estate Investing- Real estate investing is big business. If you can get in this niche you will be rich. Wealth Building- Everyone wants to know how to build more wealth. Can you teach others how to think like a millionaire? Internet Marketing- This niche is where you will see many people selling a lot of things to other people who want to make money online. Which will you be? The person who marketer or the marketed to?
After you choose niche you want to focus on the next, yet extremely important step – List Building…
First Things First – Build Your List
Always put a major focus on list building. The first step is to set up a squeeze page.
After you are building your list you want to start making some money. You can do traditional affiliate marketing or you can increase your profits by selling your own products.

How To Get Ideas For Products
The easiest way to get ideas for products is to simply model yourself after what others are doing. The truth is if someone else is selling it there is a market for it!
On the other hand if no one is attacking a certain market it is typically because there is no profitable market. But wouldn’t it be a good idea to hold on to good ideas you find for future promotions? That’s why it is…
A great idea – create a swipe file.
When you find a sales page or website promotion that you find appealing use the “Save As” feature in your browser to save it to your computer. You can create a folder and save all of your web pages there. This will give you a quick reference stock of great copy and ideas.
Save interesting email promotions in your email client.
Many web based email clients allow you to create a folder and save emails to it. I suggest you start doing this when a email has a good subject line or a few good hooks in the body. If you start doing this you will always have good ideas for creating your own email marketing campaigns.

Good Ways To Position A Product
First off why sell your own product and not just sell affiliate products?
Affiliate marketing is big business but it comes secondary to building your list and selling your products (sell YOUR products for 100% commission.) That’s right. If you sell your own products you will instantly increase your net income!
The biggest competitive advantage is to give away what others are selling.
If someone else is selling something for $997 and you sell it for $97 do you think that you would have an advantage? Money is made in the back end, selling a full line of products, so get people in the door with a charming offer.
Here’s one of the best real internet business tips for creating offers. Use one dollar offers and make your money on the back end with continuity programs and OTOs. Sell great value for $1 and then upsell into continuity or high ticket products (or both!)

Internet Marketing Abbreviations & Their Meanings.

If you are just starting out in Internet Marketing then you may find that many of the acronyms and abbreviations that are commonly used, are a little confusing.

In order for you to understand the basics, it is important that you understand some of the basic acronyms and abbreviations that are associated with Internet Marketing and traffic methods, here is a list of some of the more commonly used terms to help you understand, you can always use this as a reference guide if you are not sure about something:

ASCII – American Standard Code for Information Interchange A universally recognized set of digital codes that represent each of the letters, punctuation marks, and other symbols you can type on your computer. What people usually mean by “plain text.”

ASP – Application Service Provider Company that offers access to software applications and related services over a network or the Internet.

B2B – Business to Business Refers to trade between businesses rather than between businesses and consumers.

B2C – Business to Consumer Refers to businesses selling products or services to end-user consumers.

CGI – Common Gateway Interface A way web servers pass information to and from application programs (to process forms for example). CGI programs or “scripts” can be written in several programming languages, including C, C++, Java and Perl.

CPA – Cost Per Action Cost to an advertiser for each visitor that takes a specific action in response to an ad, such as subscribing to an ezine, requesting a free trial, or making a purchase. Also used to describe advertising employing this model.

CPC – Cost Per Click Cost to an advertiser for each click on a promotional link by a site visitor or newsletter reader. Also used to describe advertising employing this model.

CPL – Cost Per Lead Advertising expenditure required to obtain each new sales lead.

CPM – Cost Per Thousand The amount charged per thousand impressions (showings) of an ad (“M” is the Roman numeral for 1000). Whilst websites sell ad impressions in blocks of 1000, with newsletters the number of subscribers determines the final price. Also used to describe advertising employing this model.

CPS – Cost Per Sale Advertising expenditure divided by sales generated to determine the cost to make each sale; or the commission payable for each sale generated by an affiliate.

CR – Conversion Rate / Ratio The percentage of respondents to an ad, or readers of a sales message that complete the action desired (usually making a purchase, but can also be subscribing to a newsletter, for example).

CRM – Customer Relationship Management Improving interaction with customers through better understanding, with the aim of increasing customer satisfaction and loyalty (thus increasing profits).

CSS – Cascading Style Sheets Used to globally define how elements in a Web page are displayed instead of relying on HTML code in the page. Makes designs more flexible and reduces HTML file sizes.

CTR – Click-Through Rate / Ratio The percentage of website visitors or newsletter readers who click on a particular link. Used to measure response to ads or sales messages.

FAQ – Frequently Asked Questions Often used as the title of a page on websites that answers commonly asked questions about a product or service.

FFA – Free-For-All Links Web pages that allow anyone to add a link back to their own website, usually in exchange for accepting promotional messages from the FFA page owner.

PFI – Pay For Inclusion Paying to have web pages included in a search engine’s database and regularly updated.

PPA – Pay-Per-Action Affiliate commissions where a set amount is paid for generating a specific action, such as taking a free trial or subscribing to an ezine. PPL, PPC and PPS are usually considered as PPA.

PPI – Pay Per Impression Where an advertiser pays for each display (impression) of their advertisement (usually a banner).

PPL – Pay-Per-Lead Where a commission is paid for each sales lead generated by an affiliate. A “lead” is usually defined as somebody who signs up for a free trial, or requests further information, etc.

PPC – Pay Per Click Ad sales or affiliate commissions where a set amount is paid for each click on a promotional link by a consumer.

PPCSE – Pay Per Click Search Engine A search engine where the results are composed of advertisers who pay a fee for each click on their listing. Using a bidding system, the advertiser willing to pay the most is ranked highest.

PPS – Pay-Per-Sale Where a commission is paid for each sale generated by an affiliate. The commission is usually a percentage of the sale, although sometimes it’s a fixed amount.

ROI – Return on investment How much profit is made after advertising and other costs have been subtracted. A measure of how successful a marketing campaign is in terms of the returns on money spent.

RON – Run Of Network Where ads (usually CPM banners) are shown (rotated) across the pages of the entire network of sites owned by a company, or controlled by a particular advertising network. Cheaper than only having the ad appear on selected sites.

ROS – Run Of Site Where ads are rotated across the pages of a single site. Cheaper than only having the ad appear on selected pages.

SE – Search Engine A searchable database of pages on the Web. Different from an Index (like Yahoo) in that pages are not reviewed by a human editor before inclusion.

SEM – Search Engine Marketing Similar to SEO (below), and sometimes used to emphasize that generating quality targeted traffic is of greater importance than simply obtaining high rankings. Can also include PPCSEs and other search engine advertising.

SEO – Search Engine Optimization The process of optimizing web pages to achieve high rankings in the search results of a search engine, in order to attract more visitors.

SEP – Search Engine Positioning Getting your page listed on the search engine results page. Similar to SEO.

SERP – Search Engine Results Page The page of listings displayed upon completion of a search at a search engine.

SSI – Server Side Include A way for a web server to include variable values and information from an external source into a web page as it is requested by the browser. Uses include automatic display of data like the Last Modified date of the page, or storing common page elements in their own files, enabling site-wide updates by modifying a single file.

USP – Unique Selling Proposition The reason why somebody should buy from you and not your competition. The unique benefits that your products or services offer consumers. What it is that makes you special, different.

10 Killer Profit Boosters

10 Killer Profit Boosters

1. Gain an advantage over your competition. You
should find one benefit your competition doesn’t
offer and use it as your main selling point.

2. Design your e-zine so it creates multiple free
advertising streams. Ask readers to forward it to
people they know, offer ad trades, etc.

3. Allow your visitors to subscribe to an update
e-zine. Anytime you make changes to your web
site they can receive an informative e-mail.

4. Focus your articles on information the targeted
readers and e-zine publishers want. They will get
published more often, which means free publicity.

5. Use problems to attract online traffic. Find a
common online problem and use your web site
to solve it. People will visit and see your ads.

6. Have an informative FAQ page at your web site.
Anticipate questions your prospects or visitors
may have; this will help improve your sales ratio.

7. Improve your negotiation skills. This’ll improve
your business because you’re always negotiating ad
swaps, supply prices, joint ventures, wages, etc.

8. Beat your competition by giving away a similar
product or service that they charge for. It could
be add on products, warranties, servicing, etc.

9. Build a larger online community by giving your
visitors bonuses for participating on your message
boards or chat rooms. Try free products, ads, etc.

10. Instead of starting an affiliate program, start
a referral program. Give people discounts and free
products for referring people to your site.

Ways to monetise expired domains

Ways to monetise expired domains

A few months ago I did a little experiment whereby I listed one of my expired domain names; it had a page rank of three by the way, on a GoDaddy auction. I had already established from research that there are quite a few webmaster forums for selling and also purchasing domain names and ones with page rank too. These forums included, Digital Point,, along with just to mention a few.  In addition, there are established marketplaces like GoDaddy Auctions and

The price was set at $47 as a minimum. The domain had no content at all but it did have wordpress already installed upon it. Now rest assured it was not the greatest of domain names but to my surprise it sold for my asking price of $47. I had only bought it a couple of weeks previously for $10. I was well chuffed as I had made almost five times my original investment. This is called flipping a domain, now imagine doing on a regular basis.

If you have a blog in the online marketing arena then you can also sell domains there as well relatively quickly. I tested this by listing around ten domain names in a post, remember these were expired domains. I stated that I had not analyzed the back links of these to see if they were spammy or for that matter even worth buying.  To my astonishment however, within just a few hours all of those domains had been purchased, result!  I was really amazed to see how quickly these were picked up by readers of my blog.

However it did not quite stop there, I received emails from people actually wanting to buy my page rank 3 and 4 domains. The offers I received varied between $30 and $50. So, the market appears to be there for me to turn around and sell these domains at a profit very easily. Perhaps you could do the same on your blog?

I used to sell on Flippa, but because they now charge $29 to simply list your site I tend not to use them. Having said that though if you package enough domains together you should be able to sell them and cover your costs. For example, if you could sell ten domains at an average price of $40 equalling $400. That would cover the fees set by Flippa and leave enough profit to still make it a good business. Therefore if you do not have your own blog or audience to sell to, you can potentially still go the Flippa route.

Another great way to monetise expired domains is by selling links. This maybe controversial but it is big business. Links will sell on forums or other places, as already mentioned. One of the most established link marketplaces is Text-Link-Ads. The potential is big in selling links on Text Link Ads.  A page rank three site can easily bring in $20 to $30 a month, while a page rank four site could top $50 a month.  Higher page rank domains will bring in exponentially more money.

Now imagine having hundreds of PR 3 and PR 4 domains bringing in $20 to $50 a month, very nice I hear you say. Now imagine taking a site that has been consistently earning $50 a month via text link ads, and flipping that domain!  If you can pull in 20 times monthly earnings, that’s $1,000 for a $10 investment in the domain the possibilities are endless, wouldn’t you agree. But please be aware that flipping these types of already monetised sites for 20 times earnings is not that easy, but some decent multiple is certainly achievable.

Another alternative option for making money with these expired domains is to simply target a niche keyword and try to rank for that in Google. The best way is to pick a keyword that is in some way related to the domain, this is not essential mind you but could be advantageous later on.

Taking a superficial domain such as and let’s say it was connected to financial planning. You could target any low competition financial term, even though it is not specifically mentioned in the domain. It doesn’t have to be exact because these sites already have links and authority. The content you place on these sites technically should be ranking better than content placed on sites without any links or authority. It is an intriguing idea I think.

If within your search process you happen to find a higher Page Ranking domain of say five or six, you will have a valuable asset and be able to build and develop an authority site. With this you can rank for lots of keywords. This will give you a head start and save you a lot of time in branding your new website, therefore seek out those domains with high quality links pointing at them.

One final point in monetisation is to simply use the domains to link to your other niche sites. This is a tried practice that is the basis for every blog network in existence out there today. Blogging networks continue to pop up simply because they work. Some blog networks fail for various reasons, but if you have complete control over the domains, hosting, and link placements you can make sure it is done successfully and in your favour. Google however may not be a fan this strategy but it will certainly make you money with expired domains.  This is definitely a way to get authoritative links pointing to your sites.

To conclude this monetisation process for expired domains, just take time in your research methods and explore as many avenues as you possibly can to ensure a flow of sustainable regular income.



Reasons For and against buying an Expired Domain Name.

Reasons For and against buying an Expired Domain Name.

Implementing the use of an expired domain to create a shortcut within any chosen market for search engine optimisation can be very beneficial.

There are good reasons why, as an internet marketer you would want to purchase an expired domain name. Let me introduce you to some of the advantages of doing so.

When targeting your chosen niche market your main aim is to drive traffic to a website or sales page. You can do this by finding keyword rich domain names to target a sub niche relevant to your market. The main advantage of this is that these domain names may not be very competitive; therefore you can become an authority in that niche very quickly. The amount of traffic will govern the speed at which your business will grow.

It is possible when buying an aged domain name that they will almost certainly have established relevant backlinks and a certain amount of authority attatched. This will be of great benefit and save you a lot of time. The search engines will rank the site faster than if you were to start off with a blank canvass. Backlinks are a necessity to online success.

Another great advantage when buying an expired domain name is that they will have page rank. This is a huge added benefit because, again, it takes time to establish a domain name and build up its page rank. When you purchase an aged domain name you can literally buy domains with page rank overnight. This really streamlines the process, so you can build authority and traffic extremely fast!

Domain names expire with regularity every day of the year without fail. This simply means that there is so much choice therefore presenting a massive opportunity for you. This usually means that the competition is not as strong as normal. The price you pay for an expired domain can be as little as $12. That to me presents an absolute bargain deal, besides most of the hard work has already been done for you such as established page rank and authority backlinks. What a great jump start to any web business this truly is.

DMOZ (the Internet’s largest directory system) listing can be very hard to get in to. You submit your website & wait weeks to have somebody (a real human being) review it to see if it is of high quality to be included in their index. But you can forget about this task if the expired domain name you buy is already included in the DMOZ listing. Again saving you time.

So if you have ever wanted to be included in the DMOZ directory but thought that it would take too long, bare the following in mind. Purchasing an expired domain means that it will already be listed in the DMOZ directory. This way, you do not have to spend days or weeks trying to get your website submitted in to powerful directories that have plenty of influence for your domain name.

Take the Yahoo listing, it needs to approve your website and on top of that you are required to pay Yahoo $299 just to join. Why spend the money when you can buy an expired domain name that is already in the listing for only $12?

Of course, there are some pitfalls you should avoid when searching and purchasing an expired domain name. For example, ones that have no real value. You will need to be sure to select ones that have the potential to drive consistent and reliable traffic to the website.

Generally when people notice a good domain name they bid for it too early in the auction process. This can be very detrimental for you because this will draw attention to the auction. Thus inflating the value of the domain name. The most effective time to bid on a website auction is the in last ten minutes. Be patient and bid late to get the best deal and the cheaper price, don’t be too hasty.

Another pitfall to look out for is to assess the competition for that domain name. If you discover a website domain name that includes a keyword that is too competitive you should reconsider the purchase and continue with your search. Remember that if the keyword is too competitive it will be very hard to rank highly.

The main sources of expired domains are places like GoDaddy, NameJet, Sedo, Snapnames, and Flippa. There are over 100,000 domain names expiring every day so I would recommend using an expired domain name service to help you sift through them all.