H.I.T.S. How Idiots Target Success

 

Here is a question for you; how do you target your own success as an Internet Marketer?

For a lot of people it’s how much traffic you get to your website, blog, squeeze page, opt in form, and the number of followers you have on your social media sites like facebook, twitter, LinkedIn, stumbleupon ect, ect, the list goes on.

H.I.T.S.  How Idiots Target Success.

But have you ever stopped to think about what I am about to say? “HITS are the lifeblood of yours and any other business, especially an Online Business”, True or False?

Well, controversially it is FALSE!

At the end of the day, it is NOT how many followers you have, how many visits your sales page has had and not necessarily how many people sign-up to your aweber list. It is also not about the amount of articles you have written either. HITS stands for, “How Idiots Target Success”.

Of course I could be wrong especially if your bank account says so; if it is healthy then congratulations this report is not for you because you have found the holy grail of Internet Marketing success. That is “QUALITY”.

The quality of your traffic is very important, that goes without saying as does the quality of people on your list of followers. A website or blog could get loads of traffic, but if it does not convert into sales then it is pointless surely. Your site should be monetised correctly, have internal and external backlinks and be well optimised with seo. In order to get a lead to stay on your site in the first place it should be inviting, eye catching and interesting. More to the point be what they are looking for!

When building any internet marketing business quality is the key to success. The quality of your traffic, the quality of your followers, articles, & blog posts is the most powerful thing to get right from word go.

Taming email

 Useful Strategies For Taming Your Email

It’s a problem that all Internet Marketers experience: Information Overload.  Every day there’s something “new” or “urgent” pulling our attention away from our main goal:  Growing our business.  One major time-sucking culprit is email, and taming email inbox has become a necessity in getting things done each day.

Maximise Your Online Productivity

Marketing on the Internet has become a crowded arena, and it’s essential that you use each minute wisely to maximize your productivity.  While email has made it super-simple to keep in touch with colleagues or JV partners, it’s also opened the floodgates to all kinds of unimportant email that get past our spam filters — newsletters, free reports, and the next best income opportunity.  For many, email has become an unmanageable time sucker.

6 Strategies for Taming Your Email Inbox

1.  Limit Your Exposure

I used to check my email constantly, in fear that I might miss something really important.  In the process, I wasted a good part of my day in this unproductive activity.  I’ve found that it’s best to set a limit on the time you’ll spend reading email and stick to it.  No exceptions.  Once or twice per day is more than enough time to check emails.  There’s very little that can’t “wait ‘til morning.”

2.  Set Up Multiple Email Accounts

While this may seem counter intuitive, hear me out.   I really started streamlining my email access when I opened up a second and third Gmail account for my business.

I restrict my contacts in my primary account to only those that have a direct impact on my business:  Lead and sale notifications, mentors, and potential JV partners. This account is most important for my business bottom-line; as a result, I check these emails most often, once in the morning and once in the evening.

I use my 2nd email account for things like newsletters or blogs to which I subscribed, news from product vendors and other company business.  I check these emails once every few days.

The third email account is for “junk emails”, such as those you receive when you sign up for Free Classifieds or List Builders.  These are emails I rarely if every read, but by opening a separate Gmail account I am able to keep my primary inbox clean.

3.  Set Up Folders to Organize Your Messages

We all receive emails that don’t require immediate action, but want to save for future reference.  In these cases, it’s essential to create Folders.  In Gmail, you can set up an unlimited number of Folders, listed alphabetically on the sidebar next to your inbox.  Once click on the Folder and you have immediate access to your saved messages.  Yet, your inbox remains organised and uncluttered with messages that serve you no immediate purpose.

4.  Utilise Your Email Filters and Archive Features

Most email providers offer some kind of filtering mechanism for keeping emails organized.  In Gmail, you can apply filters to incoming messages that will label your email according to your instructions.  Even more useful, you can automatically have an incoming email moved to an appropriate folder for later reading, keeping your inbox clean.

5.  Segment Your Email

Gmail has recently rolled out a system for prioritizing your email, called Priority Inbox.  Google actually tracks your email habits, which emails you open most often and begins to prioritize these emails as “important”.  As more email messages come in, you can tell Google when something is inappropriately labeled and Google will “learn” your preferences.

In this way, your Priority Inbox will ultimately reflect your most important and useful messages.  Although it’s still in testing mode, Priority Inbox bears watching as another useful feature of Google Mail.

6.  Housecleaning

Email numbers pile up over time; a subscription here, an inquiry there.  All of a sudden, your once organized email inbox becomes, once again, unmanageable.  What can you do?

Once every month or so, I do a complete “housecleaning” of my account inboxes.

I go through the email I receive with a sharp-edged knife, and I “cut out” (i.e. unsubscribe) from any emails that are no longer serving a positive experience in my life.  Be ruthless in this effort and you can do wonders in limiting the amount of useless email you receive.

By using these strategies for taming your email inbox, you can potentially add hours to each day, just by eliminating the necessity for going through useless and unproductive emails.  Instead, this time can be used on Income Producing Activities for your business, and greatly improve your bottom-line.

Keyboard Shortcuts

Here at Helpful Internet Marketing Solutions we have devised a list of keyboard shortcuts to speed up your writing and to save you a lot of time whilst you work online or indeed offline.

General keyboard shortcuts

  • CTRL+C (Copy)
  • CTRL+X (Cut)
  • CTRL+V (Paste)
  • CTRL+Z (Undo)
  • DELETE (Delete)
  • SHIFT+DELETE (Delete the selected item permanently without placing the item in the Recycle Bin)
  • CTRL while dragging an item (Copy the selected item)
  • CTRL+SHIFT while dragging an item (Create a shortcut to the selected item)
  • F2 key (Rename the selected item)
  • CTRL+RIGHT ARROW (Move the insertion point to the beginning of the next word)
  • CTRL+LEFT ARROW (Move the insertion point to the beginning of the previous word)
  • CTRL+DOWN ARROW (Move the insertion point to the beginning of the next paragraph)
  • CTRL+UP ARROW (Move the insertion point to the beginning of the previous paragraph)
  • CTRL+SHIFT with any of the arrow keys (Highlight a block of text)
  • SHIFT with any of the arrow keys (Select more than one item in a window or on the desktop, or select text in a document)
  • CTRL+A (Select all)
  • F3 key (Search for a file or a folder)
  • ALT+ENTER (View the properties for the selected item)
  • ALT+F4 (Close the active item, or quit the active program)
  • ALT+ENTER (Display the properties of the selected object)
  • ALT+SPACEBAR (Open the shortcut menu for the active window)
  • CTRL+F4 (Close the active document in programs that enable you to have multiple documents open simultaneously)
  • ALT+TAB (Switch between the open items)
  • ALT+ESC (Cycle through items in the order that they had been opened)
  • F6 key (Cycle through the screen elements in a window or on the desktop)
  • F4 key (Display the Address bar list in My Computer or Windows Explorer)
  • SHIFT+F10 (Display the shortcut menu for the selected item)
  • ALT+SPACEBAR (Display the System menu for the active window)
  • CTRL+ESC (Display the Start menu)
  • ALT+Underlined letter in a menu name (Display the corresponding menu)
  • Underlined letter in a command name on an open menu (Perform the corresponding command)
  • F10 key (Activate the menu bar in the active program)
  • RIGHT ARROW (Open the next menu to the right, or open a submenu)
  • LEFT ARROW (Open the next menu to the left, or close a submenu)
  • F5 key (Update the active window)
  • BACKSPACE (View the folder one level up in My Computer or Windows Explorer)
  • ESC (Cancel the current task)
  • SHIFT when you insert a CD-ROM into the CD-ROM drive (Prevent the CD-ROM from automatically playing)
  • CTRL+SHIFT+ESC (Open Task Manager)

Are You LinkedIn

LinkedIn is a great way to market yourself as a professional. It’s not much use for a business as a whole, but if you’re a freelancer, contractor or independent consultant it’s one of the most important digital business cards you can have, and you neglect it at your peril. Despite being around for a while, I’m amazed at how some people just fail at using their LinkedIn profiles to sell themselves.

Before I make a list, there’s just one thing I want to say about LinkedIn – it is not Facebook. That means that Facebook rules and customs do not apply. You want to be connected to everyone you’ve ever met, and everyone they’ve ever met – because you never know when one of those connections will turn into a business opportunity.

1. Your profile picture

As I just said, this is not Facebook. Don’t have a picture of you in your bikini, or chugging beer with your bros. Get a professional picture taken, or use a good one of you in a suit. The more professional you look, the more seriously people will take you. And don’t forget to smile – it’s not a passport photo.

2. Think hard about your professional headline

Your LinkedIn profile allows you to add a “professional headline”. This isn’t a Facebook status to be changed every day, or a place for you to be funny. It needs to be 10 or fewer words describing what you do, and it needs to be as specific as possible. A good example is “Online Marketing and SEO Consultant for the medical equipment sector.” A bad example is “I’m an online marketer, casual football player and a follower of  our Lord and Saviour amen”. You get the idea.

3. Spend time organising your portfolio

Whether or not you work online, you can usually find something to add to your portfolio on LinkedIn. It takes a little bit of fiddling to get the hang of it, but it is well worth devoting time to. Get rid of the default descriptions like “my website” and put something interesting in there that tells recruiters and businesses what the website/project is, and what your involvement in it was.

4. Create a vanity URL

Vanity URLs are something that Facebook introduced a few years ago, and LinkedIn followed suit. It changes the URL of your profile from “LinkedIn.com/23u409832ur0u” (for example) to LinkedIn.com/JoeBloggsConsulting. If you can’t get your name, then get something close to it. Don’t use a nickname like “Jojo99” – it’s not MSN messenger.

5. Write a good summary, and don’t forget SEO

You have the opportunity to write a 2,000 word summary. You don’t have to use up the word count (and nobody will read the whole thing if you do) but spend a good hour or so drafting a good page of writing here. Focus on keywords that are good for how you’re trying to market yourself (use the Google AdWords Keyword Selector Tool for ideas). Divide it into sections with sub-headings if it helps, but use paragraphs!

How To Find A Profitable Affiliate Product

The first thing to do is to find a profitable affiliate product within your chosen market (niche). When offering affiliate products as solutions it is important that the product is a winner for you and your customer straight away. Not just any product will do. They may be high or low in price but should share the following qualities.

1. Pay out a high commission percentage of over 50%.

2. They must have a proven conversion rate.

3. They are in demand all year round or be a hot & timely product.

4. They are backed by a merchant affiliate program that provides solid support.

Choose at least three products to start with. They should differ in price and commission type, and one that provides you with residual income another words recurring commission. The first should be a lead product which you promote from an optin page to build your list by capturing thie email address.

The second product will be the backend product that you promote to your list of subscribers or customers. This should be slightly higher in price and pay out between 50% – 75% commission. The third will be the residual income stream product, such as a membership site or subscription based service. Remember that these products you recommend will influence your reputation as a good, solid and knowledgeable Internet Marketer.

Where to find such products?

Home

http://www.affiliateprograms.com

http://www.affiliatefirst.com

For Physical & digital products check some of these below.

http://www.commissionjunction.com

http://www.linkshare.com

http://www.shareasale.com

http://www.clickbank.com (myfavourite)

Home1

You really need to know your product inside out in order to sell it effectively and with confidence. Therefore product selection is of the upmost importance

 

All the best guys!

 

 

Get Your Blog Noticed

Good Blogging Techniques

There are many ways to get your blog noticed and I am going to share with you today 5 tips to make sure you get plenty of traffic, leads and income from your blog. This is more than just about how to advertise your blog, this is about how to get people to remember your blog once they have seen yours.

It’s far easier to get people to return to your blog than it is to find new people to visit it in the first place. If you are providing value that is entertaining then next time someone is doing a search and sees your blog pop up in the listing there’s a good chance they will click on the link.

You need to know how to build a successful blog in order to get your blog noticed so that people will return time after time. Many people to get their blogs noticed but don’t see a return in traffic as they have over done things. In this list below you will find what you need for a successful blog.

Get Your Blog Noticed

  • Eye catching header and theme.
  • Provide valuable and helpful content.
  • Use images, video and different text within your posts.
  • Make your blog easy to navigate.
  • Link to other relevant posts within your blog.

Your Header and Theme – the header is the first thing people will see when you page opens and next will be your theme. You want to keep these looking smart and organised, nothing worse than a messy website where everything is mixed up. Keep these simple and remember the saying, less is more.

Your Content – If you want people to return then give them something to make them return in the value of your content. If your content is boring and not informative they will never come back. Your content is where you can have a big impact if they return or not.

Images, Video and Text – You want to make your blog a place where people want to be, so using images and video is always a great way to keep people reading. Remember a picture paints a 1000 words. Your text can also be used as a way to get people to return, if it’s easy to read with bullet points and small paragraphs then people will like that much more. Combining all 3 and you are onto a winner.

Navigation – No matter where you are everyone hates feeling lost, so don’t let people get lost in your blog. Use the navigation tabs to describe what they will find under each tab, sound a bit obvious I know but you will be amazed at just how many people do not use this to its full potential.

Linking – By linking to other posts within your blog you are doing two things, first making your blog sticky so people stay there in the first place. And second it means you are deep linking within your own blog and Google likes that. There is a third and that is you are helping people find even more information than what they were expecting should they need it.

Your blog could be summed up as a restaurant; if the foods crap you’re not going back. The same can be said about you’re blog, if you are providing a great service then people will return, they will also share your blog with their friends on the social networks as long as you have installed them on your blog.

Once you get your blog noticed you will have an abundance of traffic, leads and income which will secure your long term financial future and this is what blogging for profit is all about.

Tools Of The Trade

Every business needs certain tools to run effectively, and your internet business is certainly no exception. These tools are necessary to get the job done but also to improve your marketing, this will lead to bigger and better profits which is of course the main aim at the end of the day. If you want to go down the affiliate marketing route then the following tools of the trade are definitely required.

1. A website with your own domain name.

2. An autoresponder

3. Link-tracking software

4. Link-cloaking software

Ok, lets go through each of the above, one by one.

The reason you need your own website and domain name is because; you need tbe visible to the masses and brand yourself, or business first. This way you will have more control over the presentation of marketing materials and products you represent. You will have the ability to interact with visitors and respond to their needs, this way you can also control the flow of traffic and gain dedicated lead generation.

An Autoresponder is probably the second most important tool to have in your arsenal. It is a software program which enables you to follow up with prospects by way of automating email replies and in turn capturing their own email and other contact details in the process. With this tool you can blast out your latest newsletter, product promotions and any other things you may wish to feed to the subscriber list. There is no limit to the amount of messages you can send at anytime.  This tool alone will save you time and money.

Link-tracking software is another key component of successful marketing. Link-tracking enables you to keep an eye on URL’S where you have placed adverts, pay-per click campaigns, emails and articles. Every single link to one of your web pages should be tracked because you need to know where the web traffic is coming from. This will enable you to see what campaigns are performing the best and which are not. Bare in mind regular stats programs do not offer the control & flexibility of pinpointing the exact source of the traffic coming in.

Link-cloaking software isn’t always necessary, but it is good practice to follow. Link cloaking involves the manipulation of a URL from its original form into a different URL while permitting both to lead to the same destination. Link shortening is a type of link-cloaking. If you have a link which is long and full of numbers for example it is less likely to be clicked, therefore we use a shortener to make the URL look more fancier if you like. This way you can also hide an affiliate id link, thus ensuring you have a greater chance of earning a commission.

In summary, these four tools really are the engine behind the majority of communication that will take place between you and your customers. They are the key technical components of your sales funnel.