Want An Internet Marketing Business

Questions to ask yourself before starting your internet marketing business.

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  1. Why do I want my own internet marketing business? If you have no “why” then you will find this venture very difficult.
  2. What interests, talents, skills and strengths do I have that will assist me in running my new internet business? Write them down list them all and think of ways you can include them in your marketing. Work with people who have similar ideas to yours, you don’t have to do this alone.
  3. What are my strengths and weaknesses? Concentrate on what you are good at, outsource what you struggle with even if it costs money, speculate to accumulate.
  4. What skills do I need to learn to improve on to run my business effectively? Never be afraid to learn new things or ask for help, remember the only silly question is the one never asked.
  5. Do I enjoy challenges? This isn’t just aimed at business but includes everyday life too. Challenges are good for your progression and learning.
  6. Will I be doing work that is meaningful and really interests and excites me? When you do things you enjoy you will concentrate  better, and therefore do a good job, self motivation and enthusiasm is a key part here, get a kick out of what you do in your daily life and business.
  7. Do I really have a money making idea? Many people have ideas, but is it a money making idea? A good internet marketing business idea needs to address a problem, a need, a pain that people are faced with, give them the solution so they will buy from you. Research is vital here to see if you have the right money making idea to give you results.
  8. Who are my ideal target customers? It goes without saying all business needs customers to survive, top businesses know exactly what their customers desires, needs and wants are and how to give them the solution to their problem or search.
  9. Who are my competition? In order to stand out from the crowd you must find out everything possible about the competition indirectly and directly, especially if they are in the same niche as your business.
  10. What can I offer that my competition doesn’t? People buy from people they know, like and trust so you need something that will stand out above the rest. You need to become the market of choice in order to succeed and grow your internet business. You need to set your stall out in a way that you can compliment the competition and not see them as a rival, work with the competition and not against them, at times join forces with them. Compete against yourself only, strive to be the best you can be day by day.
  11. Have I established business goals? Setting goals is a very important part of any business plan, but that is only a small part of the picture, achieving goals is the most important thing. To do this you need to take small steps to accomplish your goals, break them down to make them easier to achieve.
  12. Am I a self starter? When it’s your business you are in control, you have no one to answer to, no one to tell when and how to do things, so perhaps this section should be titled, are you motivated! You need to get things done, having an internet marketing business is not easy there are so many distractions, do something meaningful, something you enjoy and complete the task in hand.

CLICK HERE TO JOIN ME IN ONE OF MY INTERNET MARKETING BUSINESSES

Membership Site Strategies

In this latest post I will be showing you some little known Membership Site strategies, and exactly how to profit from them in quick time. If you want to make money with your membership site, you have to get it noticed. The faster the word gets out, the faster you will begin making money.

membership site strategiesProvide Free Information. This is a superior strategy to get folks to your web site, however you have a fine line to
walk. Too much free info and there’s no benefit to joining your site. Not enough and you don’t give potential members
enough of a complimentary preview.

Of course, if you don’t offer quality information then you’ll lose potential members anyway. So make sure that the
information you offer is fantastic. You want your free information to be so good that visitors pass it along to others.

Give folks a peek inside with a free trial membership. Trial memberships hook readers! Not only do they instill
confidence, once customers get an inside look at all that you have to offer they will want to sign up immediately.
Consider also, making certain items on your website available only to permanent subscribers.’ This type of feature
works as a tease. Of course, don’t overdo it. You want trial members to be able to access a lot of your site.

Viral Marketing Miracles. Give free reports and even ebooks to affiliates to give away. This report will include the affiliate’s unique ID and any sales made through that report will be credited to the affiliate. It’s a great way to get people to spread the word about your membership site.

Remember that if you want to drive traffic to your site, the ebooks and reports that you give away MUST be excellent.

Article Marketing Mania. Article directories are a wonderful way to drive traffic to your membership site. They help to establish your credibility and they give potential subscribers a peek inside the offerings at your site. Also use article marketing to help build a top notch opt-in list. Always include a link back to your website or sales page.

Fabulous Forums, blogs, and chat rooms. Forums, chat rooms, and blog posts are a good way to get the word out quickly about and increase your membership site strategies. Most forums, chat rooms, and even blogs will allow you to place a link back to your website in your signature link. Consider that many of the people you speak to in these venues may not be ready
to purchase but they will be a good resource in the future if you collect their information.

Membership Marketing Profit Plans

Presumably, you have a membership website to make money or your thinking about starting a membership site to make money. Either way if you’re not taking advantage of these three profit plans, you’re missing out.

Profit Plan 1. Thriving Affiliate Programs – Affiliate marketing is a great way to make ongoing extra income from your membership site with very little effort. It’s also important to note that your members do want to learn from you so you’ll want to balance affiliate promotions with your own products too. You won’t be an expert in every subject and so complimentary products are a great way to increase income; just make sure the products aren’t directly competing with what you have to offer.

Really make affiliate programs work for you:

1. Select affiliate programs that are relevant to your niche subject to retain the credibility of your site and entice your members into purchasing the products they need. Find affiliate products which are complimentary to your own, not competitive.

2. Pre sell the product to your members. This will make it much more likely that they will buy when they reach the merchant’s site. Write a personal review or interview the product owner.

3. We have affiliate links into your content on your site. Simply writing product reviews or blogging about why you like the product from a personal standpoint is often enough for your members to trust your recommendation and want to buy from you.

Profit Plan 2 Advertising Aces AdSense is a simple way to make money from your free membership site. Every time someone clicks on the Ads you’ll get paid a certain amount per click. The amount will vary from niche to niche but overtime particularly if you have a large membership base will be very profitable.

1. To really make advertising pay your membership site strategies must have a very large membership base. Consider having low subscription fees or completely free membership if you plan to make advertising your main revenue stream.
2. Make sure your AdSense links really are relevant to your niche topic and add valuable content to your site to retain credibility with your members. For more control, select default advertisements to use instead.

Profit Plan 3 Selling Superior Information. Want a great, and inexpensive way to increase membership site revenue and value, then sell information products. Ebooks, reports, online classes, workshops, tutorials, audio files, videos, and even software can be created for a relatively low cost and sold for a tremendous profit.

The great thing about many of these products is that they are instantly downloadable by your members. This means that they get instant gratification and you don’t have to deal with the cost of production. Once your product is complete, it’s ready to go and can be distributed an unlimited number of times.

Make maximum revenue.

• Superior products result in superior profits. Make your e-book superior with a high level of research, writing , and graphics and illustrations.

• Promote early. Promote the e-book on your site and in your members’ forum. Put extracts from the book onto your site to get members excited about reading more.

• Offer incentives. Use your e-book as an incentive to subscribe to your site. If you give your e-book to members for free when they sign up consider offering them the book in installments or chapters to integrate them into your community.

• Weave affiliate links into your information products to ensure that they carry on producing revenue for you even after they have been sold.

Make Money From Membership Sites

In a previous post we talked about selling information products. In this article we are going to take it a step further by showing you three ways to make money from membership sites.

Superior serialised information products are an excellent source of revenue because they can be released in installments, which generate interest in your membership site and products over an extended period of time. (it also gives you multiple opportunities to contact the media and send announcements to your list)

imagesPossibly even better is the fact that serialised products sell for more money. Courses, tutorials, and even books work wonderfully as serial products. Audio interviews and training videos work well too.

If you already offer information products on your site, consider breaking one of them into several small parts and selling them as reports. This gives members the option to purchase just one report at a time or they may be enticed into buying the whole package, and if a member chooses to buy just one report and is happy with it, there is a good chance they will buy several more, making you a reasonable amount of income.

Selling Profitable PLR Content. Any membership site, no matter what your topic, can offer PLR content and make great money. When you sell PLR content, you’re selling content about a particular topic for people to use for their own purposes. The PLR content is sold to a number of people so it’s not exclusive content.

Having a regular number of articles or information products to sell to an exclusive group of members of your site will provide you with another income stream. Consider having an upgraded’ membership that includes access to this PLR material, only open to an exclusive number of members.

Making Your Product Sales Skyrocket – Your most profitable way to make money from membership sites is to market to customers who have already bought from you. This means it will be easier to concentrate on making money from back-end sales rather than trying to get new customers.

Back-End Sales

The principle of back-end sales is that when a member buys one product from you, you tailor your marketing specifically for them to encourage them to buy something else, usually of higher value.

Upselling

Do you want fries with that? Upselling is a straightforward concept. Use it to increase the revenue you produce from individual product sales on your membership site. When a member buys one product, you simply offer them additional products to complement it, possibly at a reduced cost.

Cross selling

Cross selling is a process where you refer a customer to a relevant product on another website after they have bought one on your membership sites. The other person in turn will do the same for you. Direct the person to another product or membership site offer owned by you.

How To Find A Profitable Membership Marketing Niche

imagesMembership marketing is an extremely profitable business, if you do it right. Use your membership site to bring in multiple streams of income but only if you target the right market, the market that will be happy to pay for your content, products, and resources. Here are three steps to ensure you hit your target.

1  Identify Your Money Making Market

You may already have a market in mind. If you do fantastic! There are a few steps that you will want to take to make sure that it is a market that will make money. There’s no point in building a membership website if it isn’t going to put cash in your wallet.

So, maybe you have a passion for nutrition and are interested in a membership site that sells information and products related to nutrition. If this is the case, there are a few things that you will want to do to narrow your niche or create a sub-niche. The more targeted your niche, the more money you’ll make.

A sub niche doesn’t necessarily mean a highly targeted topic, make it a highly targeted demographic too. Speak to friends, family, and associated to help brainstorm a possibility of sub niches. Explore forums, chat rooms, and other membership marketing sites on relevant topics.

If you do not have a topic or niche identified then use your resources, this again means family friends and business associates for guidance. Ask them what topics they’re interested in. Search hobbies, passions, and areas that you are interested in learning more about. For example, rock climbing may be something that you’ve always aspired to learn. Use this desire to learn to launch a rock climbing membership site.

2 Determine Demand

To examine whether there is a demand for this information you have a wealth of options.

Check out online bookstores or visit your local bookstore and check out what’s on the bestseller’s list. These may be topics with an abundance of membership sites already but chances are you will find a profitable sub-niche or specialty market.

keyword research seems to be where people often go next, keyword research is a valuable tool. Consider repeating the process several times. The first time keyword research may actually help you determine a sub-niche. By searching for a general keyword like nutrition, you may find several sub niche possibilities.

However we’re talking about what to do with keyword research once you’ve determined your niche, keyword research to help you identify demand. For example, you’ve decided to create a membership site for the senior athlete, athletes over 50. keyword research will help you learn what topics senior athletes are interested in and which topics receive
the most demand.

3 Dig Deep

It takes more than just a little keyword research to make sure you’re hitting the right target membership marketing niche. Remember if your aim is off, your profits will be too.

Dig deep in forums and chat rooms. Forums and chat rooms are a fantastic way to research your market anonymously. Behind the scenes research so to speak. When you learn what other people are looking for, then determine if your sub niche is specific enough to provide it, and if there are enough people interested in the type of information and products you’d be offering.

Feeling bold? Register for the forum and ask questions. Don’t give away the bank, there are many people that would gladly take your idea and run with it but asking questions and taking notes will definitely help you understand your membership marketing needs.

Dig deep by visiting relevant websites. Once you’re done digging through the forums and chat rooms, take a peek at the websites that are currently available and relevant to your topic. For example, visit sports nutrition websites and websites for senior athletes. Take a look at the products that they’re selling. Don’t forget to take a look at the advertisers on their websites too! Visit the sponsored websites to examine their sites and products and study their marketing strategy and audience.

Dig in the back of magazines related to your topic. There is a magazine on just about every topic under the sun. Grab an issue or two and flip to the back. Check out the advertisers. Why? It will give you a list of proven products to promote on your membership site. Magazines are expensive to advertise in, if these companies can afford to pay for an ad, chances are they’re doing well and their products are in demand.

Dig deep in article directories. Visit your favorite article directory, like Ezine Articles and search for information on your membership marketing niche topic. This will give you a quick glance on the current demand for information. It will also give you a list of websites already established in your field. Visit the sites and examine what they’re doing right and wrong and what you can take from them and make better.

What Members Need

Once a membership site has been established you will need to look through the eyes of your existing members to discover exactly what members need and want, you need find new ways to meet their needs, and keep them engaged. You will need to find new ways to offer benefit by anticipating there needs and expectations, besides there is no better money maker than that.

What members need?

imgresThe best way to answer that question is to ask yourself. What do you want from a membership site?  Take a moment and write down 10 things that you want from the membership sites that you belong to.
Go ahead… we’ll wait.

Okay, you have your list? Let’s see if it matches any of the items that we came up with.

Presumably you want:

• A trusted source of information, products, and resources.
• A wide variety of resources that meet your needs with multiple price points
• Easy to use website
• Easy to process transactions
• Membership policies that make sense
• Subscriptions that are worth their price
• Subscriptions that are easy to renew or cancel
• Updated content
• Updated resources
• A way, or many ways, to communicate with members and website staff
• An efficient customer relations protocol
• An easy way to return products
• Clearly established terms of use
• A website that protects your privacy and doesn’t sell your information
• Communications, via email or newsletter, that are frequent enough to keep you in the loop but not
so frequent that you feel hassled.
• A website that is fitted specifically to meet your needs

Does that cover it? Not likely.

That’s just a short list of the things you probably want from a membership site that you
belong to. You may also want to be able to use the site, products, and contacts that you make to generate profits. You
certainly want to belong to a membership site that you can be proud of and that is recognizable – this means you’ll
more likely be a loyal and frequent visitor if not a frequent purchaser.

Now comes the second question.

What can you do to make your membership site meet the needs listed above, and any others that you came up with?

imagesMost of what the members need is fairly easy to fill. Customer relations can be automated. Billing, renewals, and auto responder
thank you messages can be automated. Content, much of it anyway, can be outsourced. Terms of use and policies
can be posted on your website and handed out in the form of a report when members subscribe. Affiliate programs
and other wealth building tools can be automated. That leaves a few things: making sure that your customers know
that you’re an upstanding site with their best interests at heart, keeping the quality content, resources, and products
up to date and quality, and tying all of their needs together into a cohesive website. Not too hard, right?

The membership creation software I use is here

5 Membership Site Secrets

imgresWhen it comes to a membership site, the best include such big shots as, classmates.com, YouTube, MySpace to name just a few. Below are five membership site secrets of the big boys and how you can use them to launch your membership site in the future.

1. Successful membership sites have a specific niche with a demand for their products and information. Think about classmates.com. What a fantastic niche! Imagine fitting the need of millions of people that want to connect to their old classmates, or are simply curious to see what everybody is up to. What is your niche? Even if it isn’t a niche that will reach millions, the tighter your niche, the more money there is to be made.

2. Successful membership sites know the value of maximizing their revenue by offering multiple revenue streams including:

• Affiliate Programs
• Advertising
• Information products

Monster.com is a website that makes fantastic use of their market’s needs by offering relocation services, job counseling, resume and cover letter services, education tools, and even money management tools. They also make money with advertisers and partner/affiliate programs. Follow the same money making strategies and you’ll be sitting pretty.

3. Successful membership sites realize the importance of building your brand and increasing exposure to your site

• Logo
• Slogan
• Repetitive design elements

YouTube has to be one of the most recognizable membership site logos around. Whether you see it from a distance on the side of a bus or at the top of a webpage, it’s instantly recognizable because it is simple, clear, and consistent. Three easy rules to follow when you’re designing your own logo and slogan.

4. Successful membership sites are successful at generating traffic via various techniques including:

• SEO
• Content
• Linking
• Careful choice of keywords
• Press releases

Weight Watchers and Elance are two membership sites that have capitalized on the power of keywords, word of mouth advertising, and valuable content. Whether you’re searching for recipes, success stories, or even fitness advice, Weight Watchers has content on the subject. Elance operates a little bit differently, they’ve harnessed the power of the keyword “freelance” to make millions.
Use these strategies to drive traffic to your membership site and success is virtually guaranteed.

5. Successful membership sites realize the value of keeping your members happy by offering:

• Articles
• Trainings
• Product reviews
• Guest interviews
• Content from other sites
• Free products to download
• Active forums.
• Regular e-mail contact
• Polls and surveys.

Pick any major membership website and take a look at the benefits they provide to their members. Monster offers a full range of services from education to relocation. Weight Watchers offers recipes, menu planning, and support for people with weight loss goals. EHarmony offers a bookstore, advice, and even parenting tips that’s really jumping the gun but it works for them.

Give your members what they want and then go the extra step, give them what they don’t know they want yet.

Do You Just Press Publish Then Hope?

Are you the sort of blogger who just presses the publish tab and then hopes for the best?

The publish then hope approach will never get you or your posts noticed, not in a million years.

There are a few things you can do to increase your readability before you press publish then hope for the best.

  1. Don’t be caught out by the grammar police. imgresWhen you have finished your writing always check the spelling and grammar of the post or article, use the spellcheck option or a service like Grammarly. Proofreading is always a good idea, read it out loud, check headings, titles and cross check citations. It is always a good idea to check your work more than once before publishing.
  2. Try to link to old content on your site. Internal linking will improve the structure of your website, increase the overall authority of your sites internal pages thus improving the likelihood of inbound link potential. To do this is quite simple, open an old published post, and find the relevant place in the article to place the link to the new page or post.
  3. Always post to Facebook. When a new post is placed on Facebook add an enticing & interesting sentence that will capture peoples attention, explain briefly the benefits of reading further and how your article will help them.
  4. Post to LinkedIn. This something I do all the time, not just to general LinkedIn followers but to all the groups I am in, there are a lot of good professional marketing groups on this platform. At the time of writing there is not too much spam either which is helpful.
  5. Tweet about it. Write a short, jazzy introduction to your new post to grab the interest of your followers and in turn attract new followers to your brand. Include a hashtag or two but don’t over do that part.
  6. Reddit is a very useful tool. Post here as well. Most Reddit users are addicted to the site, and their readers very often share content, opinions good or bad on articles, posts or images shared.
  7. Create a question at the end of a post. When you do this it will encourage your readers to think deeply about the topic and also you will be able to engage with them more significantly.
  8. Share on news aggregation sites. Platforms like Alltop serve as a great resource where readers can find loads of content on the subjects that interest them. Many bloggers share their content on these type of sites to gain an influx of new quality traffic and leads.
  9. Send your subscribers an email. imagesA lot of internet marketers mail their list on a daily basis, others prefer two or three times a week, but whatever your preference is always send a mail out when you create a new piece of writing. My preference is Getresponse.
  10. Publish to relevant networks. Whether it be Instagram, Tumblr, Pinterest, Snapchat, Stumbleupon or Google+ just share it, get it out there and become noticed.
  11. Comment on other peoples posts. This strategy is great for building rapport and trust and will gets you good results, keep providing value and the winning formula will prevail.
  12. Always respond to comments on your blog posts and return the favour. It can be time consuming but will be worth it in the end, you will gain a good reputation and in-turn more followers.
  13. Follow these ideas and never worry about the publish then hope conundrum ever again.

Gaining Subscribers With Stumbleupon

Remember on Stumbleupon you are a Stumbler, not a salesman, below are a few ways to gain subscribers with stumbleupon social media platform.

Make sure that your writing is personable and friendly. Do not come across as a salesmen, Stumblers aren’t out looking for things to buy, you need to earn that by first capturing their attention and drawing them in deeper. This is why I suggest writing articles instead of directing them to your front page.  You need to GIVE them something, make them feel that they are benefiting by rating your site and returning to it.

How can I convert a Stumbler into a regular visitor?

One thing you will need to understand right from the start, is that you lose the majority of “Stumbler visitors” once they have reviewed your front page.That being said, StumbleUpon can send you SO much traffic that even if a small percentage are converted into subscribers or regular visitors, it more than makes up for it.
Here is how you can increase your chances of obtaining new regular visitors and opt-in subscribers using Stumble Upon.

Tip 1) Make certain you have an RSS button AND an opt-in email subscription box visible on your landing page.  Don’t clutter it into some side-bar that is difficult to see, make sure it’s upfront and center, surrounded around good, solid content. Also, because a lot of visitors will be scrollers, make sure to have a link to your opt-in box towards the bottom of your landing page as well.

Tip 2) Implore a Call For Action. Either direct them to a product or service using a cloaked affiliate link, send them through a CPA offer, send them to another one of your websites, articles, or blogs – just be sure to prompt them to take action. Don’t leave them wondering what to do next.

Tip 3) If possible, and you have created a customized landing page for your StumbleUpon advertising, personalize it by mentioning StumbleUpon on your page. For example:

“Stumbled Across Any Decent Sites Today?”

They’ll love it, and feel you are part of the community and not just some advertiser. This will increase your conversion rate significantly.

Tip 4) Everyone Loves Contests

Create a contest on your landing page.  Who doesn’t love the chance to win a free digital product, cash, service, etc?  Have them opt-into your subscription box to be entered into your draw. This is an easy way to convert one-time traffic into repeat visitors who want to find out more about the contest or receive updates.

 

Getting Traffic From StumbleUpon At No Cost

SureFire Method 1

Multiple Accounts For Multiple niches

You should always have one account for each niche market that you intend to target (example, one account for fitness, one account for health, etc).  There are also categories that you can pre-select using StumbleUpon and this is critical for the type of niches that you would like to obtain traffic from. You will need a unique username (which is an email address) for each StumbleUpon account that you create.

 

IMPORTANT NOTE:
If you are logged into one StumbleUpon account and you attempt to create another, you will receive a warning advising you that you may lose your original account by creating multiple accounts, so be sure to log out of one account before creating a new one.

Sure-Fire Method 2

Copy Already Successful Stumbled Sites

If you look on a person’s favorite website list you can see what people have recommended in the past.  Use that to your advantage!  You won’t see a lot of squeeze pages or one page sales letters.  Check it out for yourself and see the types of landing pages that are popular and are highly recommended by other members.

Then, create your landing page with the same style or layout.

Sure-Fire Method 3
This is a great way to build your list quickly and people are already doing this on places like YouTube with great results.  To start, create a short video teaser clip and call it Part One, with a link that indicates in order to see Part Two, they need to enter their name and email address into your opt-in form.

Try it out and see how fast you build your list =)

Sure-Fire Method 4

StumbleUpon allows you to join groups and choose friends with similar interests. Be certain to only add friends who are interested in your niche market!
For instance, if you are promoting a Health related blog, you should only add friends who have similar interests listed, since you are able to recommend they visit the sites you stumble (and of course, you are going to Stumble your own. Joining a few groups relating to your subject matter is a great way to obtain instant traffic to your blog. Look for the larger, more popular groups.

Remember, the more friends you have, the more traffic your website will receive, since the more people will view your recommendations and visit your listed sites, but if you want TARGETED traffic (and you should) choosing only those within your niche categories is the only thing that makes sense.

Warning: Be Careful With The Friends You Add!

StumbleUpon restricts the number of friends each of your accounts can have, currently it is a 250 maximum limit, therefore be sure to only add friends from categories that serve your niche market.

Make Money With StumbleUpon:

You can make easy money with StumbleUpon and CPA offers. You can also build your list quickly this way.

Locate good solid CPA offers, and then write interesting articles about the product, prompting them to take action by clicking on your CPA link. I have found that building articles that are focused on “How To” guides, or “Lists (example: Five Sure-fire Ways To Get Traffic, Ten Super-Charged Methods Of Building Profitable Blogs, etc) work best.

Also, limit the number of links on your article page so that the only links visible are ones that will lead them to an offer where you get paid.

 What To Expect:

How many visitors you get will depend on the way you have created your landing page, but on average, expect to receive between 100-8000 daily unique visitors.

STUMBLE EXCHANGES

There are StumbleUpon related exchange programs available where you can create a free account and exchange ‘stumbles’ with other members (you stumble their site, they stumble yours).

http://www.stumblexchange.com

http://www.linkyme.com/faststumbles/

http://www.avuw.com/index.asp?page=register

Other free ways to get your site stumbled without having it tied to your account (so people don’t see you are stumbling your own site) is to exchange stumbles with other people. You can find free-stumble offers at:

NamePros: http://www.NamePros.com

Digital Point Forum: http://www.digitalpoint.com

Site Point: http://www.SitePoint.com

Remember, this will not be targeted traffic but it’s a great way to jump-start your stumble campaigns!

I hope you have enjoyed the information contained with the Stumble Upon Traffic Guide.  Being both an advertiser and stumbler of the Stumble Upon community can be an enjoyable and rewarding way to browse interesting websites while promoting your own.

Have Fun Stumbling and Being Stumbled!