Become A Niche Marketing Expert

While the internet is and always will be the greatest advertising platform in history, today, it is much more challenging to create a strong and profitable online presence. Because the internet has become saturated with thousands of business niches, becoming a niche marketing expert in your particular field is extremely important and necessary for being classed as successful.

Most People Are More Likely To Trust An Expert

Many people today want to make money online from home. However, following the traditional steps for doing so may not be enough anymore to get you where you need to be for making an actual income. Consider a time when you were looking for a specific product or service. The first place you probably looked for more information about that product or service was online. Now, think about the website or blog post you chose for learning more about the product or service you needed. You more than likely chose the one that came across as being legitimate and written by an expert.

How Can You Become An Expert In Your Business niche?

The decisions you make about going into business online are important and should be made only after you have given them a lot of thought. Doing so is extremely important for being able to choose a business niche you can easily become an expert at. Think about the products or services you know a lot about and focus on them for niche building.

What About Affiliate Business Ventures?

If you would like to sell the products or services from another person or company, you will need to take the time to learn all you can about those products or services. Learning everything you can and posting content about what you know gives you greater ground as being an expert about the services or products you are selling as an affiliate marketer. No matter what products or services you sell, being an expert about them is the most important aspect of being successful selling them, especially online.

Niche Marketing Tactics Can Have Great Benefits

Focusing on one aspect of your marketing at a time can have many benefits, the best one being you are able to provide unclouded attention on that one area of your business. In this way, you can also trace the marketing results from that one area as well. However, when focusing on one aspect of your marketing campaigns, taking the time to become an expert in your niche can help you become more creative with your undivided focus.

Making your dream of running a successful online business can come true when you stop to consider the best ways to approach your dream. No matter what niche you are considering, being the best at it will help to draw customers to you more so than all the advertising you could possibly come up with. If one person says you are an expert in your field that starts the fire known in the advertising world as a word of mouth. Once this fire starts about you being a niche expert, you may be surprised to see how fast you start earning more profits in your online niche marketing efforts.

BECOME THE EXPERT TODAY BY CLICKING HERE

Viral Marketing Strategies Exposed

In my opinion, viral marketing strategies are the best ways to explode traffic, subscriber opt-in rates and sales for the Internet Marketer.

I will show you how to create a short report or eBook, and you don’t even have to write any of it yourself if you don’t want to, let it loose on the net, and watch as it generates highly targeted traffic to your websites for years to come.

You’ll give away your report for free, with resell rights, and it will then be picked up by other internet marketers, given away, sold, and generally distributed and read by people around the net, this is the viral effect, hence the name viral marketing.

Inside your report will be links and everyone that reads your report will see these links. It’s even possible to make money directly from your report. You can use it to send traffic to your own products, affiliate products, your newsletter, membership site, or any site you wish! Just image the possibilities.

In the past I’ve generated enough traffic from a single viral report to build a mailing list of five hundred subscribers in no time flat. It’s not difficult, but it does require a bit of effort to get the ball rolling.

Couldn’t I sell my report instead?

Of course you could, but the whole point of viral marketing is THE LINKS which will be in your free report. Yes some people will come along, get your free report, and sell it themselves, but that’s okay. That’s what we want! Sure, you could probably make some money by just selling the report yourself. But it’s not the best way to do it, and it takes away from the “viral” affect we hope to achieve. We want our report to be seen by as many people as possible in order to gain maximum exposure, and that’s why our report should be free with resell and give-away rights.

But there’s another issue to consider first.

Why Being Free Isn’t Enough

Many people believe that just because you’re giving away your report for free then it will become viral all on it’s own. I think this is a mistake, and here’s why:

When we launch our free report onto the net we’re looking for as many people as possible to resell it, give it away as a bonus, etc. As we just discussed, this is how the viral effect is created. However, a lot of “free” reports are of very poor quality. They may contain poorly written, outdated or even just wrong information. To top it off, they are loaded with link after link after link.

Put yourself in the shoes of another internet marketer. Someone comes along and they offer you a new and fantastic report for free. They even tell you that you’re free to resell it and distribute it as you please. Sweet! If you’re anything like a lot of internet marketers then you’ll be stoked that someone wants to give you a new product for free. But then you check it out, find that the book is only 5 pages long, contains way too many links, and is just full of irrelevant or incorrect information. Would you be happy to sell that? What about pass it on to your subscribers? Me neither.

This is why your report needs to contain high-quality, useful information that you’d be happy to give to a member of your own family or your best friend. Your report doesn’t have to be that long, but it does need to be some of your best work. This is very important if you want your report to go viral. Don’t worry! This isn’t that hard. I’m going to show you exactly how you can do this on your own.

People Are Lazy

The other thing to always keep in mind is that people are lazy! Internet marketers aren’t excluded from the lazy bunch. I often see reports being given away that are of very high quality and could do really well. However, the marketer doesn’t take the time to make a sales letter for the product. If someone wants to grab their report and resell it themselves (or give it away to build their mailing list) then they would have to write their own sales/squeeze page. Design their own graphics, create sales copy, etc.

While some people will do this, the vast majority won’t, simply because they are lazy, and probably have several other projects going on and don’t have time to do all the required steps. They will simply find a product that offers these things and sell it instead.

But if you give them a ready-made sales page you’ll easily increase the number of people who will resell or give away your report. You need to give them everything they need. Make it as easy as possible for them. The more people that distribute your report the better.

Choose a Topic For Your Report

Your viral report will only do well if it is on a subject people want to read about. There’s no point in researching and writing (or outsourcing) a report only to find out that your market isn’t even interested in it. It’s also important to select a subject that is related to the products or sites you want to promote. Of course all this goes almost without saying, but how do you actually go about selecting a ‘hot’ topic for your report?

You should firstly consider what sites you want to promote.

Let’s say I want to promote an eBook on ‘how to make money from affiliate marketing.’ I actually sell this on one of my websites for $27 (this could just as easily be a product I’m promoting as an affiliate). In this case a good viral report might be ‘how to make money with affiliate marketing’ or ’20 great affiliate tips.’ These titles aren’t very good and I don’t recommend you actually call your report any of these names, but it gives you an idea of what my report would be about.

What if there’s no ‘obvious’ topic for your report?

Let’s say you’re operating in the internet marketing niche. I regularly browse through internet marketing forums, and from what I’ve seen the following are also VERY hot topics on the forums:

– Blogging

– Twitter

– Social Network Marketing

– Viral Marketing

– Product Creation

– Article Writing

You could easily create a report around any of these subjects.

In fact you can even use a viral report as a complete money making system on its own. I don’t currently operate in the gardening niche, but I could start making money from it today. All I’d need to do is find some gardening related products which I could act as an affiliate for, and then insert some links to those products into my viral report.

You might already know what’s ‘hot’ in the niche you’re currently in or interested in, but if you don’t it’s very easy to find out. Simply go to Google and type in “your niche + forum” and “your niche + blog.” This will locate forums and blogs in your niche. Take your time and spend an hour or two browsing through the forum discussions and blog posts to see what people are talking about. Usually you will quickly be able to decide on a hot topic for your report just by looking at the hot forum topics.

Look for problems or questions that people seem to be having in that niche. If a particular topic or issue seems to crop up regularly then it’s a good sign! If you find a particular thread has five pages of posts then that’s a great sign too! Equally, you should be looking at websites and blogs. Basically any site that might point you towards what’s hot in your niche.

Research and Create Your Report

First, before we go any further, let me say that it’s not absolutely necessary to write the report yourself. I personally love writing, and I’m happy to do it. But I also know that many of you are not. Some people just hate writing, or they’re not good at it, or they just don’t have the time. And that’s absolutely fine because you still have several options:

Outsourcing

Go to a site like http://www.getafreelancer.com or http://www.elance.com There are many more too.

You’ll usually find someone who will write you a quality report for a reasonable price. Many will perform the whole process for you. Everything from research, to writing it, and even producing a sales page. Make sure you get a sample of a candidates previous work before you agree to let them take on the project. There are some quite bad writers out there, and you could end up with a product that is next to useless unless you completely re-write it, and that rather defeats the object of outsourcing it in the first place! Take a bit of time though and you should find someone who does a good job, and is reliable to work with. In my experience most are.

Another great source for outsourcing is http://www.warriorforum.com. Go to the WSO section or the warriors for hire section and there’s usually several people there offering to write you a report for a reasonable price.

Interviewing

This is a fantastic way to create a report. If you can find an expert in your niche that is willing to answer some questions on your topic then you’ll have the basis for a wonderful report and:

– You won’t have to write it

– You won’t have to do any research

– It’ll have instant impact because you can put the other person’s name on there who (if you choose wisely) will be a recognized name in your niche.

– It won’t cost you anything
Getting someone to agree to do an interview is not as hard as it sounds either. It’s an easy ‘sell’ because the other person gains free exposure from the product you both create together. You’ll probably have to let the other person include a few links in your report back to their own websites, but that’s a small price to pay to have a quality report written for you for free by an expert.

Find experts in your niche and send them an email asking if they’d like to do an interview with you. Make it clear that they’ll gain tons of free exposure, and that it won’t take up too much of their time. How do you go about finding people to interview? Look for the people that are active in whatever area you’re operating in. Contact blog owners, newsletter owners, product owners, etc. When I’ve done this myself, I’ve always conducted the actual interview by email. I simply compiled a list of questions that would be interesting to people in my niche, and then I emailed them over to the other person for them to answer.

Of course you could also do this by telephone, audio, skype or even face-to-face. It’s actually not difficult to think of interview questions, just figure out what people in your niche want to know, and ask those things to your interviewee. Let’s say you are in the internet marketing niche. You should be asking them things such as “how would you make money from xxx?”, “describe a typical day in the life of an internet marketer”, “how would you build a mailing list from scratch?” etc. I know that people in the Internet Marketing niche want to know these things.

A quality 20-30 page report is not a problem if you get the right person involved. Seriously try it! You’d be very surprised at who would do an interview with

you. It can also be a lot of fun, and a great way to build up relationships with people who are big in your niche. This could come in very useful in the future when you are looking for JV partners.

Private Label Rights (PLR)

Another option is to get hold of a quality PLR product, and use that as your viral report. A PLR product is simply a product (an eBook, short report, audio etc) that has been pre-written by someone else. Usually you have the right to do whatever you want with it. You can rewrite it, change the title, call yourself the author, etc (although you do need to check the terms of a particular PLR product because the rights do vary.) It’s also worth paying for quality PLR . Some of it can be very poor quality, so be careful. Also, if availability is restricted then that’s even better for you. Ideally you don’t want 10,000 other people having the exact same report as you!

The best thing to do with PLR is to rewrite it, make it your own product. Re-name it, write a new sales page, put yourself as the author. This makes your product unique. Also, change the graphics and the ebook cover. Or outsource it.

Write The Report Yourself

Of course the final option is to write your viral report yourself.

Let’s stick with the same example I gave earlier on in the book, and say that I’ve decided to create a report on training an older dog. First, we need to research the subject in order to find out more about it. I know absolutely nothing about training an older dog, but I could easily write a quality report on the subject in just a couple of days. All it takes is some research. Effectively I’m going to become an ‘expert’ on the subject just by reading online.

My first stop for information would be the forum thread I found that gave me the idea to write the report in the first place. The original poster had just bought an older dog, and was asking people for tips on how to train it. There was no shortage of replies either, over 3 pages in fact. There were plenty of tips and advice from owners and other pet experts. What I’d do here is read through the advice people were giving, and then research it further.

A good place to go next is http://www.ezinearticles.com

I search for “training an older dog” and get the following results: There are over 161,000 results for this, although not all of them will be useful. I’d read through as many articles as I could, and I’d write down the parts I thought were important. I’m looking for the best tips and advice on training an older dog, and the main problems people have and how they solved these problems. I’d also find content sites, blogs, and newsletters that have information related to dog training.

Another potential source of information would be other eBooks. There are plenty of books out there on dog training, and many of them are free. I’d read through a few, again making notes as I went on the parts I thought were relevant. If you spend an entire day reading reports on dog training then you will easily be able to write a short report just from what you’ve learned. Basically you need to learn as much as you can about your chosen topic. The beauty of the internet is that it’s possible to find out information on pretty much anything. You can do this very quickly. As you read through this information you’re effectively becoming an expert. Even if you knew nothing about this topic before you started!

Next I’d devise a list of what (from my reading and research) seemed to be the 10 best tips/problems/advice for training an older dog. This will form the basis of my report. I’d take each tip/topic, and write a page or two explaining it in detail. So if I found that potty training an older dog was a particular problem then I’d write a page about how to do it. How would I know what to write? From the information I found in my research.

The key is to take your research and then write about it yourself. You should have enough knowledge to be able to do this. I should briefly mention here that you should never copy other people’s work. What you’re doing is reading sources to FIND OUT about a particular subject, not to copy their work. You are gaining new knowledge so that you know enough about the subject to be able to write about it yourself. In terms of writing style, the best tip I can give you is to write it as though you’re explaining it to a friend. Try to keep the language as simple and ‘chatty’ as possible. Break up your text into smaller paragraphs. Include some images, as this helps to break up the text and engage the readers interest.

Think of a Title For Your Report

The best reports have a title which not only describe what the report is about, but also captures the interest and imagination of the reader. This is important. Say I create a report called ‘Auction Traffic Gold.’ That’s just off the top of my head, and it’s probably not the most original title in the world, but somehow it ‘feels’ right. Just from the title you’ve got a pretty good idea that the book is about auctions, and possibly that it’s about how to make money from it. I could have called the book ‘How to Drive Traffic and Make Money from Auctions’ but somehow it doesn’t quite have the same ring to it.

Insert Your Links/Monetize Your Report

As we’ve already discussed, the whole point of a viral report is not to make money from actually selling the report, but to drive traffic to other websites through the links in your book. These can be links to anywhere you wish, your own websites, or products which you are an affiliate of. The key is to make sure your links are subtle yet prominent at the same time! As we mentioned earlier, your report is unlikely to get sold or passed on by people if it contains too many links, or the links make the text unreadable.

Here’s how I like to do it.

Insert a link on the title page of your report under the title. I will put something like “Proudly Brought To You By “My Site.” The next place I like to insert a link is at the bottom of every page. This could quite easily be the top of the page if that’s what you’d prefer. Another idea is to have a page at the beginning and end of your report with links.

In many reports you’ll see this called ‘recommended links and resources.’ The other type of hyperlink that you could insert are in-text links like this. These are probably the most effective kind because they are there naturally as the person is reading the text, and you can subtly “sell” what you’re linking to in your paragraph.

Example:

It’s possible to make money by creating eBooks and putting them on eBay. This is something many people are doing right now, and you can learn more about it at “Your Link Here”.

Remember that your links can be to anywhere you like, and you can insert links to multiple sites in your report. Link to your products, blog, newsletter, products you’re acting as an affiliate of, etc. Obviously the links need to be to things that readers of your report are likely to be interested in. It’s pointless linking to a site on dog training in an eBook which is about making money from blogging!

Earning Through Offering Private Label Rights

This is a technique I learned a few years ago, and it’s something which can prove quite successful if you’re targeting the right market. PLR is very hot at the moment. There are tons of internet marketers out there that are looking for fresh content and products to resell, and you can profit from this by giving it to them. Give away your report with resell rights, but also include a link at the end of the report where readers can purchase PLR rights (Private Label Rights) to your eBook for a small fee. You can also offer Master Resell rights if you don’t want to offer PLR.

Example:

Would you like to purchase full unrestricted private label rights to this eBook? Click Here Now! ( your link would be hyperlinked to the click here now) You’d then link to a sales page where you’d sell the PLR rights to your eBook.

Another variation on this would be to offer your report without resale rights, and then to charge for giving people the resell rights version (or upgrade to Master Resell Rights). Obviously this could limit the viral potential of your report however.

NOTE: It’s worth mentioning here that this method is usually only suitable if your report is created from original content (ie. You wrote it yourself, or outsourced it.) If your report was itself created from PLR material, then quite often you’re not allowed to pass on the PLR/resell rights to other people. If you’ve written the content yourself however then there shouldn’t be a problem.

Insert Your License Terms

It’s important that people who come across your eBook know that they can resell it / pass it on, obviously we want to actively encourage this! Remember that we want as many people as possible to resell/give away our eBook. We’re looking for our report to spread over the internet and be seen by as many people as we can. All you need to do is insert a quick message somewhere at the beginning of you report. Something like the following should be fine:

Congratulations! You have FULL MASTER RESELL AND GIVEAWAY RIGHTS to this eBook!

You may sell/distribute/give away this report in any way you wish as long as it is not changed or edited in any way. It’s also usually a good idea to insert a legal disclaimer.

Conversion to PDF

Once you’ve got your report written, the next thing to do is make it into a PDF file. PDF is the web standard for digital information products because it’s readable on almost any computer. The report you’re reading right now is in PDF format. There are several options available here, but the best one is a free program called Open Office.

You can download it for free from http://www.openoffice.org Basically it’s a free office suite that’s similar to MS Office, and it comes with a word processor called Writer. Within ‘Writer’ is a facility to make your document into a PDF file. All you do is use ‘writer’ to write your report, put in all your images, etc. Once you are finished you simply save your report. Then click on “file” in the top left of writer and scroll down to “export to PDF.” Just make sure the “tagged PDF” box is checked, this will ensure your links work correctly. That’s it! Pretty easy I think you’ll agree.

Create Your Graphics and Sales Page

Remember that a little earlier on in the report we touched on the fact that you should make it as easy as possible for people to resell/distribute your report?

Well in order to maximize the chances of our report going viral it’s necessary to create a sales page, and ideally create a set of graphics to go with it. I’m no graphics expert, and if you’re anything like me you might want to consider outsourcing this. Don’t try to botch your own graphics if you really can’t create them! It’s better to have no graphics at all than something that looks really unprofessional. But having a set of quality graphics really does help, and it’s worth spending some money on this in order to make your report look professional. As for creating the sales page, it really doesn’t have to be a masterpiece. Writing copy and web design is a skill which can take a while to learn. If you’re uncomfortable with it then again you might want to think about outsourcing this part as well.

Your sales page doesn’t have to be super special. The most important thing is just to include one so that people can easily pick up your report and distribute it themselves. If you don’t do this you’ll severely limit the viral effect of your report. I use a free program called Kompzer to create my websites. All you then need to do is include your sales page file in the folder when people download your free report.

Distribute Your Report

If your report truly goes ‘viral’ then it will take on a life of its own, and it’ll show up all over the internet in places you didn’t even know existed! A successful viral report can generate traffic for years to come.

Here’s how it works:

One person downloads your report. They start selling it on eBay, and they sell six copies a month. Of those six, one of them decides to sell it themselves, and another one decides to put it on their website. This generates a few hundred downloads a month. Of those few hundred, many of them will pass it on or resell it to others, out of those, many will do the same thing, and on it goes.

But in order to get to that stage it’s firstly necessary to manually distribute it. The key is to get it out to as many people as possible. This gives us the best chance of success. Think about the people who might be interested in reselling/distributing your report, and then make contact with them.

Here are some people you might want to contact:

Newsletters Owners

Find people who run newsletters in your niche and offer them your report. Newsletter owners are always looking for new content, and many will jump at the chance of getting hold of a quality new report that they can give away to their subscribers. It’s easy to find newsletters in your niche. All it takes is a quick search on Google for ‘your niche + newsletter’ or ‘your niche + mini course.’

Ebay Sellers

Although eBay has now introduced a ban on digital items, it’s still possible to sell eBooks on eBay as long as they are on CD-Rom, and there are many sellers actively doing this. In fact they seem to be more popular now than when they were being sold as digital downloads! Contact as many of these sellers as you can and offer them your report. Again, many will be delighted because a lot of the eBooks you see being sold on eBay are quite old and poor quality. Sellers are always on the look out for new quality eBooks that they can sell, and as ours comes with a ready-made sales page, all the hard work is done for them. They can upload your sales page to eBay and begin selling your report. Get more and more of these viral reports out there and things start to look very interesting.

Forums

Many forums have a section for free stuff. If you’re in the Internet Marketing niche then THE place to go is the Warrior Forum. Post your report in the free eBooks section. You should get quite a lot of downloads both by people who are interested in your content AND people who are looking to resell/distribute your report. Sticking with the Warrior Forum, another great tip is to offer your report for free in a WSO (Warrior Special Offer.) You’ll have to pay to post your report, but it’s well worth it. I once posted a report there and got over 2000 downloads in the space of a few weeks. Think about that 2000 people downloaded my report, and quite a few of those resold/gave away my report themselves. Let me tell you now that report brought in a LOT of traffic and went VERY viral!

The other thing you can do with forums is put a link in your signature to a site where people can download your report. This could be a direct download, or you could take them to an opt-in page where they give you their name and email address in return for downloading your report for free. As I’m sure you probably already know this is a great way of building a mailing list.

Say I had gone ahead and created my report on ‘how to train an older dog’, my signature link might be something like ‘Do You Want to Learn How To Effectively Train Your Older Dog? Grab My FREE Report Here’ or something like that. I’m sure you can think of better. I’d then go on to dog training forums and I’d start making useful posts giving people advice on training an older dog (and related training threads). I’d look for people asking questions, and I’d try to answer them based on what I knew from my research. Hopefully people would see my signature link and download my report. Don’t worry about giving advice either. You WILL BE ABLE to give advice because if you’ve done your research like I told you to do then you’ll be in a position to offer people sound advice. An ‘expert’ on a forum is simply someone who knows more than the next person.

Blog Owners

Find blogs in your niche, and contact the author asking them if they’d be interested in your report. Blog owners often want fresh content for their readers, and your report may well fit the bill exactly.

Product Owners

The same things apply as above. Find people who sell related products and ask them if they’d be interested in your free report. Quite often product owners are looking for eBooks which they can offer as bonuses to their buyers, and if they’ve created a product then it’s highly likely that the person will have a mailing list in that niche.

Free eBook Websites

There are lots of websites out there which provide a directory of free eBooks for people to download. They’re not always that effective, but it’s still worth doing. Just do a search on Google for “free ebook submit” and you should be able to find the sites. Usually it’s simply a case of filling out a short form, sending them your eBook, and then they’ll list it on their website.

Here are some other places you might want to submit to:

http://www.Calameo.com

http://www.DocStoc.com

http://www.Scribd.com

http://www.Edocr.com

http://www.Issuu.com

http://www.Yudu.com

Your Own Sites

If you’ve got your own blog then add your free report to it. The same if you’ve got websites. Maybe you are already selling a product and you could offer your report as a bonus? Or perhaps you’re an eBay seller and you could sell your report on CD (just to get the ball rolling).

Free reports are a great way of building a mailing list. Simply create a sales page, and instead of putting a payment button at the bottom, put an opt-in box instead.

Your Own Mailing List

Of course if you already have one then offer your report to your existing subscribers. Free quality content is great to keep your subscribers happy. If you don’t have a mailing list you will need an autoresponder to start building one.

Final Words

If you do all of the above then it should be quite easy to get your report widely distributed across the internet in a relatively short space of time.

Once you’ve done the initial work you can just let go, that’s the beauty of viral marketing it takes on a life of it’s own! This is a great way of getting highly targeted traffic to websites. The main obstacle is getting your report out to the first few hundred people. Once you’ve done that it’s easy.

Remember that a free report can also work as a way of making money in itself , either through creating a report and putting affiliate links in, or by a method such as selling PLR rights to your report for an extra fee. Like anything though, it only works if you put it into action. Creating a viral report is a relatively simple concept, but that doesn’t make it any less effective. And best of all, it is dirt cheap and has maximum returns with minimal work.

This stuff works, and I hope you’ve learned something about viral marketing strategies in this report.

Can Paid Traffic Work

If you want to make quick money online then perhaps paid traffic could really work if done correctly.

If you want to earn money instantly online then you might want to think about buying web traffic. The trick is to make more money than you spend and then leverage it up. Once you are making more than you spend you just re-invest and scale it up.

PPC Pay per click can be a very quick way to get very target traffic. You go set up a campaign and then you have traffic instantly. The downside is that the PPC networks are often very strict and limit where you can send traffic to. Google Adwords is notorious for shutting down accounts even if you are running a legitimate business. They have certain requirements and sometimes it can be hard to understand it all. Never the less, if you can master PPC the world is your oyster.

Banner Ads – You can buy advertising space on many websites and that can be a quick form of traffic for your business and making money efforts. Unlike PPC where you are dealing with a large company this is an individual websites with individual rates. The upside to that is you can usually cut a deal that is mutually favorable. Simply search in the search engines for a site related to yours and look for links that say something like “advertising” or “advertise here.”

Here is a quick tip: If you call the people you are looking to advertise with you can usually pay lower price. You need to be tactful but usually they don’t even expect people to pay the rates stated.

The paid traffic landscape is wide. So don’t limit yourself to these networks. You can even advertise on places like twitter and stumbleupon.

Free Traffic

Google is god and they know it too. So they can shut your PPC down without even caring even if you spend 10k a day with them. With free traffic you typically don’t have to worry about it. The upside of free traffic is that it is of course free and the downside is that some techniques require you to start the snowball before it starts rolling.

SEO – Got a website or blog? If no get one, if yes are you optimised for the search engines? Firstly with SEO you need to find a good keyword because keywords are the start and end of everything SEO. You can do the same thing every day but if your keyword is wrong you will be simply wasting your efforts. When many people think SEO they think they need to pay some “expert” to get their website to rank well. That’s not true at all, because they don’t understand the game and are trying to win keywords like “make money.” If you try to win that keyword you have to “hire an expert” who secretly hires 20 cheap outsource staff members to build backlinks for him. They are just the middle man which is another reason why it costs so much.

If you really want to dominate the search engines and have free traffic for life you go after long tail keywords. Keywords like “Earn Money Instantly Online.” Not only will the traffic you get from that keyword be prequalifed but if you look at the competition you have an accurate understanding of how you will rank in the search engine results pages (SERPs).

Here is a quick breakdown of what to do for SEO

Step 1: Find A Good Keyword That You Can Rank For

Go to the Google keyword tool and type in a word that you would like to write an article, blog post, or web page about. Then search by global monthly searches and find a long tail keyword that has more than 300 global monthly searches and less than 1,000 competing pages when you use the AllInTitle search modifier in Google.

Simply take your keyword then go to Google and type allintitle:KEYWORD. If the number of search results is higher than than 1,000 you will be wasting your time unless you build backlinks. Once you have a keyword with more than 300 global monthly searches (the more the better) and less than 1,000 search results when you use the AllInTitle search modifier then you are good to go.

Side note: I know many people will tell you to use the “quotes” search modifier but the all in title modifier is much more accurate.

Step 2: Produce A Keyword Focused Content Page That Is Optimised For SEO

Write an article, blog post or web page that’s content is focused on the keyword you found. But make sure that it has these requirements fulfilled. The keyword must be the first word no later than the second of the article title, blog post or web page. The keyword must be the first meta keyword, the keyword must be the first word, no later than second, of the article title, blog post or web page’s meta description, the keyword must be within the first 90 characters of the page, the keyword should be in one but no more than two text links on the page, the keyword should also be on the page for 1%-2% of the text (also known as keyword density). Once all of these requirements are fulfilled you are almost ready to earn money instantly online.

Step 3: Promote Your Article, Blog post Or Web Page By Pinging, Bookmarking And RSS

Go to ping-o-matic and ping your article. This helps your page get indexed so the search engines will pick it up and put it in their listings. The next part is to bookmark your article with services like Onlywire or social marker. You will need to create accounts at the top social bookmarking sites and these services allow you to distribute your content through all of your network.

Hint: Submit your bookmarking account’s RSS feeds. This increases the power of your bookmarks quite heavily. After you submit each feed you want to combine all of your RSS feeds with RSS Mix and submit that too. This will easily increase the juice to your site 100% if not much much more.

Next you need to create an RSS feed for your article, blog post or web page and submit that. You can create an RSS feed with one click at Feedity.com. Simply go there and put in your web page and it will give you a new RSS feed. Then go over and download All Scoop Rss Submit for free and use it to submit your article. RSS feeds are amazingly powerful for backlinks. Don’t let the tech-y stuff stop you. Just follow the above instructions and you will see dramatic results.

Email marketing is the push button solution to earn money instantly online. FORMULA FOR SUCCESS; WRITE EMAIL + SEND EMAIL = MONEY

How would you like to write an email and make instant money? Well maybe you don’t like to write emails and still want to earn money instantly online. For these people I would say how would you like to write an email ONCE and get paid for it every time someone sees it in your auto responder sequence?

Building a mailing list is a must for anyone who really wants to make money online. You capture names and emails in exchange for a free report that helps them. You can then follow up with them and develop a relationship that is mutually beneficial. You get to sell your products to your subscribers and they get a whole bunch of great stuff because you help them with simple and easy to use tips and tricks. And to top it all off it is easy. Throw up a squeeze page and send traffic to it. Listen there is a ton of hype in the online marketing space but this is a must for anyone who really wants to make money online. Anyone who tries to sell you the technique to of “How I Made $103,386 dollars in 30 days” without a doubt has a massive mailing list. So do what the smart people do and build one yourself.

Why You Don’t Earn Money Instantly Online Instantly

Making cash online takes some time. It can be done instantly with PPC and SEO and all that, it 100% can and I am living proof, but for most people you will simply need to do these things and it can take some time. But once it is all set up it will pay you for days, weeks, and even years to come. The learning curve is big. Most people don’t know how to do PPC or SEO… so you need to develop a mastery in one thing. I personally think that there are so many scammers out there who call themselves “gurus” creating products that don’t really help people just so they can make some more cash but you still need to learn how to do something and do it well. In fact, you only need to learn how to do ONE thing and do that well.

Then you need to avoid all the hype and put your head down and do it. So go out and find one thing that works and get it done.

Split Testing Secrets

What You Need To Know About split testing.

thThe majority of very smart internet marketers make their money because they test and tweak every sales message until they get a huge and positive response. They do not under-estimate the power of A/B split testing, in order to get your split testing strategies right there are three very important things to look out for and implement.

Firstly, be aware that it is harder to set up a split testing campaign than you might think.

For example:
You must upload a new sales page with just a single change on it. You may also have to create two completely different sales pages, depending on how your tracking is set up. It is imperative that you have a script that splits traffic between the two mentioned pages. This traffic splitter should split the traffic randomly and just on every other occasion. The traffic splitter must place a cookie on the visitors machine, thus sending them to the same page the next time they visit.

A tracking system must be put in place so you can keep a track of visitors and sales for both pages separately. You may also have to set up a data base.
This is just the beginning because while your test is running bad things can happen. For instance you may notice a slight typing error on advert B. It may not affect conversions but you don’t like it so you feel it must be rectified. It is ok to do this but it is probably not a good idea to change a page during a test. A reason to be careful changing anything whilst testing is because it has been known for editing software to change the names of the fields in an opt-in form so it doesn’t work anymore. If this does happen you may not discover the fault for a week or so, after you marvel at how well test A has done.

thOther things can happen, ad campaigns can stop running, you can suddenly get listed on the front page of Yahoo and be getting traffic from different sources to what you were targeting in the first place. All of these things will affect how your ads perform. When something seems strange with your test results you will automatically want to check it out. Be careful though not to jump to conclusions because even perfectly legitimate results can look odd at times. Therefore you will need to know how long to run the test before the results are significant. Split testing can be a bit of a head ache but once a couple of tests have been done and your tools are in the right place it gets easier.

 

Secondly, be prepared for unsatisfactory testing results.

It is a fact that most of the changes you make to your landing pages will not help improve your end result. As a rule of thumb if you run 25 split tests, 13 will not show any significant difference, and 6 of the proposed changes will have a negative effect. Which leaves just 6 more to have a positive effect. Leaving you with 6 improvements out of the 25 tests you started with. Another thing to consider is that from 100 ideas you have you will only be able to pick out 25 elements to split test. This is because 75% of the ideas you generate for improving your ad will be things you don’t currently have, or are too expensive or time-consuming or they cannot be combined with other things you want to do with your page.

In short this means that you must generate 100 ideas to get 6 that will actually make a positive difference on your page. Unfortunately this process is normal procedure, but no one will admit it to you. split testing is a great way to increase your profits but it certainly is not as easy as you may have thought.

Thirdly, you will not be able to find all the nuggets by yourself.
There are some changes you can make to landing pages that will make responses explode and finding them is of up most importance. You alone will not find all the answers as to how to improve your landing page, so ask for help. Approach other people in the know, internet marketers, product creators, potential customers and existing customers too. Allow them to throw ideas at you about your page, gain inspiration from the ideas you take on board.

Brainstorming sessions are not necessarily practical for all but the opinions of others will certainly get you thinking, you may even approach the whole split testing application differently as a result. Consider checking out exactly what your competitors are doing, anything that will increase your conversions is relevant here. These few key ideas will improve your split testing results, so take some action.

In conclusion, do not get fooled into thinking that split testing is easy and just by changing a single word you will see a 300% improvement. Unless  you are really lucky this won’t happen. It is difficult to get results from A/B testing but not impossible otherwise no one would be doing it, the difference here is, doing it the right way will bring you success.

For split testing tools check out this blog post.

Joint Venture Formula

imagesHere are some advantages of joint venture partnerships and how to JV correctly. Joint venture agreements can be profitable. Here are some tricks to increase your business profits.

So what exactly is a joint venture and why does it help?

Firstly you can achieve common goals with other businesses by leveraging existing resources. Everything you need is already available. You don’t need to spend your money to go get it. All JVs do is leverage common goals in a win, win way.

What you need is already available. A lot of small business people think they need to go it alone. But what you need is already out there it is about working together and understanding that together with other businesses you can do amazing things.

The main advantages of joint venture agreements is that you can do your marketing with no list and no money. 20% of large companies like Sony and Pfizer’s income comes from joint ventures
and 50% of that comes from their competition. So joint ventures are nothing new for big business.

But many small business owners – if they understood how to do JVs – could get over the misconceptions that running a business takes a lot of time and money. There is an alternative to building a business the slow hard way and that is to learn how to strike up strategic alliances with other businesses. Another bonus for business owners and a reason to JV is your failure rate will drop dramatically.

Small business has about a 87% failure rate, but if you learn how to deal with JVs you can reduce that dramatically.

The Power Of Working With Your Competition

Scarcity or abundance? Many new business owners are scared to work with their competition but working with others instead of against is the way people with abundance mentality create abundance. There is more than enough business for everybody.

You will find that working with your competition will increase the value you provide to your customers and increase profits.

You can do JVs with no money, no risk, no capital investment and with a fast turn around with 100% income potential. That is among the top advantages of join venture agreements. Typically there is no cost of sales and it is usually done in a very short amount of time. You also have unlimited income potential because you are not trading your time directly for money.

Let’s say you worked as a consultant. Well a consultant only can work so many hours a day. So there is a limit on the income potential.

When your not selling time you can duplicate and leverage. Also your not limited to one particular business ether. To make it even better anyone regardless of age, background, education and immediate start doing business once they know how to joint venture.

Some Of The Most Common Mistakes

Ego can stop you. Joint ventures are all about solving other people’s problems so it doesn’t matter than your number one in the world in something.

Joint ventures are about solving problems. It is about finding businesses who want to be somewhere and building a bridge to helping them get there. Helping other businesses owners to remove the pain in their lives. And then you are like a tollgate on the bridge and you collect a piece of the action.

Joint ventures are typically commission based so there is no need to worry about getting in a situation where you are over extending yourself.

An Example Of A Joint Venture

There is a story of a chiropractor turned who turned a joint venture in the in the mulch market into $300,000 in the first year.

What he lived in a national forest area and he discovered that pine needles that fell from trees was very good for fertilizer. So he struck a deal with a trucking firm to put up the needles for him for a shared percentage of the revenue. Then he struck up another real with a person who owned an old used car lot that was empty to let him use it as storage for a percentage of the revenue he would make.

Then he went to the national part services and under bid their current fertilizer supplier and sold his needles for a good chunk of change. It is an example of how thinking outside the box can make you some real money.

How To Join Venture & Experience The Advantages Of Join Venture Agreements

Find people with related products or services and find out what they need. Then fulfill that need in exchange for them promoting your product to their customer database for a percentage of the revenue.

If you want to sell more products you need traffic. The fastest way to drive traffic is not to generate it yourself but to get it from people who have it. So go to people who have the traffic and strike a deal. But here are some key points to remember.

The person who controls the traffic is the person with all authority

It has to be a good fit for them. It is important to understand that it is not a hobby for them. It is their life. It is their livelihood. You need to make sure you are professional and you have a
professional system that works. It needs to be organized because other people want to promote companies that are professional and reliable.

Everybody has a price

While they might so no initially you want to provide more and more and more until it becomes a good offer. If someone said no it is simply because your offer is not good enough (your price
was too low or you are not providing enough value). If that is the case you want to offer more than everyone else is offering but make sure you can afford to pay the price (don’t need to do %400) commission. You can simply provide value to them in by helping them solve their needs.

For example you could create some content for them for their membership site. Anything really. It is about finding what they want and then giving it to them. If you do create content for other people get shared ownership so you can put it in your membership site.

Develop A Relationship

The best way to JV is to have a relationship or develop a relationship with other individuals or companies in the market. Leave comments on their blog, send them a message on twitter, buy their product or even try to get an interview with them. You can contact them through support with questions and continue to deepen the relationship.

The goal with the relationship is to make it so that at least see your JV request. And even deeper people are more likely to work with people they know, like and trust. So these are goals as well. But if you do not already know the company or people you want to JV with the real step is to try to develop a relationship at least a bit so you can get them to open and consider your JV request before it gets filtered away.

Negotiating Joint Ventures Partnerships & Business Joint Venture Secrets

He Who Owns The Traffic Owns Has The Power

The first step is to understand whoever holds the traffic is who holds the power. Potential JVs include…

1. People who have Clickbank products
2. PPC experts
3. People who own places where people are or tools they use

The truth is they don’t need to send traffic to your product. Why? There are products similar to yours that they could promote and it is very important to understand. Also, they would make
more promoting their own products so what can you do to get them to promote your products?

Typically they expect something in return (doesn’t need to be a reciprocal mailing). All you need to do is make it worth their time to promote your product and they will.

The truth is people with bigger lists or bigger influence want more than people with smaller influence. Their list (or traffic) is their livelihood and they are protective of their assets.

Try to build a relationship if possible. It’s always easier to land a JV if you have a relationship. If you can develop a relationship your chances to get them to promote increases.

But don’t make people think your creating a friendship just to get them to promote for you. Leave a string of positive comments on their blog or buy their products to get the foot in the door.

Tips For JV Requests

Make it personal and tailor your message. When you make a request tailor the message to them. Use specific examples from their business to personalize your message.

Promote for people without asking for them to promote for you. This can help you get on their radar and it is long term thinking.

Do things for them first if you can. Simply contact someone you would like to do a JV with and ask to help.

Explain what’s in it for them. When your negotiating joint ventures partnerships be very clear about what they will get if they promote.

Offer special discounts. If you allow them to sell your product at a discounted price they will be more likely to promote your product since they can position it as a special deal.

If they say no don’t burn the relationship. If you have developed a relationship with a business and they say no to a JV request don’t ruin the relationship. Maybe it’s just not the right time for them and they can do it later. A no doesn’t mean no forever.

Don’t expect them to do you a favour. A joint venture agreement should be beneficial to all parties involved.

Value people’s time. Don’t waste people’s time. Not only is it rude but it will hurt your chances of future opportunities of negotiating joint ventures partnerships.

Try to find their price or their hot buttons. Find out how you can give value.

A lot of times you can create content for them to give to their members. This can help a busy product owner a great deal. If you decide to give value in the form of content also get shared
rights to it so you can re-purpose that value. The key is to do enough to get them to say yes without having to do more than you bargain.

It is critical to understand that when someone said no it’s just because you didn’t offer enough. So you need to ask yourself “What could you offer that would make someone say yes?”

Integration Marketing Strategy & Small Integration Marketing

This integration marketing strategy has huge results. Make these small integration marketing changes and see your business profits grow! Take a look at these techniques for accelerated growth.

First off, what is “Integration Marketing?”

Integration marketing is a term coined by Mark Joyner, internet marketing pioneer, and it basically means integrating your sales processes in to other people’s sales processes.

Definition of integration marketing taken from “Integration Marketing” by Mark Joyner. The integration of a “Unit of Marketing Value” (a brand message, an offer, a sale, a store, anything that adds marketing impact to your business) into an existing “Integration Point” (inside a “Traffic Stream” or “Transaction Stream”).

For those of us who don’t have a PHd in “unnecessarily complicated talk” that basically means getting your money-making stuff, like sales offers or lead generation, in other businesses’ sales
or customer flow.

Here is an example

Let’s say you sign up to a related business’ newsletter and their confirmation page just said “Thank you for subscribing.” If you were to get your ad on their thank you page that would be an example of a small integration marketing strategy. You might see this type of marketing in different ways, which I will give some profitable examples of later on.

Here is another example of integration marketing to make concept crystal clear.

Have you ever downloaded a program and they ask you… “Would You Like To Download The Mega Spyware Blaster 2000 As Well?” This is another example of one business integrating their
sales process into another’s. What they have done is come to a mutually beneficial agreement, usually based on a revenue sharing agreement, where one company gives another commissions for sales they refer. Now that we know what integration marketing is let’s jump into some technique you can use to increase your profits.

Thank You Page Swaps

This is where when you trade virtual real estate with another person or persons typically on a eNewsletter confirmation page or download page.

You can put someone else’s ad on your thank you pages in exchange for them doing the same for you or you can seek out people who have “dead real estate”, thank you pages with no ads on them, and offer them a percentage of every sale they generate by placing your add on their page. This typically increases their revenue so if you have a compelling offer many people are willing to put your ad on their thank you pages.

Auto Responder Swaps

This is where you put a message or two in your auto responder sequence in exchange for a partner doing the same for you. So whenever someone signs up for your eNewsletter you have a message or two promoting their sign up page and they have the same in their auto responder sequence. This integration marketing strategy makes it so when your mailing list grows so does your partner’s and vise versa.

Cross Sell At Point Of Sale

“Would you like to buy some more?” That’s what you’re asking with this technique!

When someone buys something from you online are they sent directly to their download page? If so you are losing a lot of money. Ideally you want to have an upsell after someone buys from you. You want to give them a chance to buy a higher priced closely related product. If you don’t have another product you can refer them to an affiliated product. You can also find people who don’t have an upsell and get them to use your product as their upsell for an affiliate commission. It’s a win-win integration marketing strategy.

Advertisement On Websites

This technique involves putting your ad on related websites. To get extra cash from this technique you should seek out related websites and ask if they will put your banners on their website in exchange for a commission. You can also do the opposite and find people who are willing to advertise on your website.

Local Flyers

Are there any local business that offer related services? Print out some flyers and give them to your local business to hand out with their sales. Just make sure you track the sales they refer and give them a commission based reward.

20 Make Money Online Tips

Here is a quick post on a few ways to make money online, these tips will show you free ideas on just how to make money online. Below are some of my secrets to make quick cash online.

1.Write Articles.
Search the Google keyword tool for keywords that you want to write an article about and find ones that have over 300 global monthly searches. Save all the keywords you would like to write posts about in a file.

Then go to Google and type:KEYWORD. All of the keywords that have less than 500 search results will be easy to rank for. Write an article with the resource box pointing to an affiliate link or back to your website.

2.MLM.
Multi level marketing has a bad name but if you want to go out and connect with people it can make you some decent money. MLM Leads System Pro is a pretty good MLM that is geared towards making money online.

3.Take Surverys.
Taking surveys online is a good way to make some easy cash. All you need to do is fill out some information and start cashing in.

4.Become A Freelancer.
Go to websites like Elance.com and look for some work. You can usually find some easy jobs like writing articles or anything like that just about anyone can do.
Usually the pay is fairly decent as well.

5.Make A Website.
You can get a website for pretty cheap (recommended) or go to a free service like Blogger and set up a website. You want to find keywords the same as for writing articles but this time you want to add the proper on page search engine optimization so your pages will get picked up in the search engines.

Write a post with the keyword in the title, meta keywords, meta description, in the title of the page, within the first 90 characters of the page, with 1%-2% keyword on page density and the
keyword in a text link. That will give you the proper on page SEO.

Then do that a lot. Make a lot of SEO‘d pages (as described above) and watch the traffic come. Then you can promote affiliate offers or even your own products on the website. That is how you can monetise it.

There is a lot more to do like using onlywire to bookmark each post, getting a good ping list and submitting your RSS feeds. But that is a good start. (Hint a good tip is to use a free service like
All Scoop to submit your RSS feed)

6.Forum Marketing.
Find a form in a desperate market. Make sure that the forum allows advertising in the signatures. Then what you want to do is put an affiliate link in your signature with an enticing reason to click through like this “Want To Stop Suffering With Acne For Good? Click Here And Discover How To Get Rid Of Acne Once And For All.”

Comment on about ten posts per day with helpful and relevant content and create 1-2 posts a day on the forum. Try look at what people are talking about and create somewhat controversial
threads. These can really take off and if you response to most if not all comments the post count will get high and attract attention. Often, people will click your affiliate link in the
signature and you can make quite a bit of money with this.

As a side note you could also link back to your website with the forum signature and help increase off page SEO.

7.Yahoo Answers.
Answer 20 questions a day with 4-6 pointing through to your website that offers some sort of related information and also recommends a product. If you don’t want to set up a website you can do a domain level redirect to an affiliate link and use that.

The key is to not get labeled as a spammer and to provide quality information that actually helps people. You also want to vary the sites you link to in the resource box. You can create a
few identical blogger blogs and just rotate through them.

8.Run A WSO.
Create a product and sell it on the warrior forums. You could make an audio of you giving away some great information about a hot market and sell it with private label rights
on the warrior forums. It is hard not to make money on the warrior forums.

9.Use PPC.
Goggle Adwords allows you to advertise on Google. You can pay for ads and refer traffic to your money-making affiliate link or to your own product or service.

As a site note if you don’t want to pay for traffic you can put up some free ads on U.S. Free Ads or Craig’s List as an alternative.

10.Tweet Answers.
Use twitter’s search feature and look for people who are looking for solutions to problems then match the solution to a product. For example…

If someone said “How do I get rid of my acne?” You say “@Reply I am so happy I got rid of my acne: take a look at this (http://affiliate link) and see how clear THEIR face is.”

Do you see how you refer them to the product without being salesy? You want to be helpful and not “Hey this product is super go buy it.”

11.Build A Mailing List.
Building a mailing list is one of the best among these 20 easy make money online tips. Throw up a web page asking for a name and an email in exchange for a free download.

Follow up with your subscribers with relevant and valuable information that helps them solve their problems. Also, refer them to related products and services that will help them even
further through an affiliate link or refer them to your products.

12.Sell stuff On Ebay.
Clean our the garage and basement! This is an easy way to make some quick cash. Just sell the stuff you don’t use or want any more. You can also go to whole salers, trade shows and garage sales to find things to sell. Sometimes you can even buy things on ebay and resell them on ebay for a profit.

13.Make A Facebook Group or Page.
Create a facebook page and invite your friends to it. Also add friends that are interested in your topic by searching relevant groups and invite them to your page. Then update your page with relevant content that helps them and same as the mailing list refer them to products that make you money. Always provide value first. Gain trust and respect them, help your fans more with good products.

14.You tube Cash.
Make videos and submit them to You tube. (or you can use a free service like Tube Mongul to submit to more sites). Optimize the videos for SEO by using the same criteria as stated for articles. Find a good keyword that gets some traffic and make a video about it. The first words in your description should be a link to your website or affiliate link.

This is also good for SEO as you can build high quality backlinks to your websites from these sites. To super charge this book mark all your videos with onlywire and submit your profile’s
RSS feeds.

15.Distribute Documents.
Use the same keyword and title requirements as for writing articles. You could even take your articles if you have them and distribute them to document sharing sites. You will need to create them as a PDF file or powerpoint file before you do this.

Inside the document point back to your website or blog for backlinks OR point to an affiliate link. Here are some good document sharing sites.

Docstock
Slideshare
Authorstream
Scribed
Slideboom
Issuu
Yudu
Edocr
Calameo  
Divshare
4Shared
KeepAndShare
Zoho Docs
Docuter

16.Sell An Information Product.
Without a doubt the best way to make money online is to sell your own product.

17.License Marketing Ideas.
Did you know that you can license your marketing ideas to others? Every business does something well so allow others to use your ideas for a fee. For example, there was a car wash owner to had an order flow that made it %300 more likely for people to buy their up sell and get the car wax.

So what this business owner did was contact nationwide car washes and licensing his sales technique out to them for $100 a month. He got around 100 people to use his technique and easily made an extra $10,000 a month. You can do this with a wide variety of ideas.

18.Become A Joint Venture Broker.
By connecting two business you can act as a middle man and take a cut of the profits. Let’s say there are people who need copy writers. You can connect with them copy writers for a flat fee or a percentage of the service. Not only can you do this with goods and services but you can also connect related companies with one another.

Another example is finding a company with a massive huge mailing list and connecting them with a company who wants to sell their related product for 20% of the increased profits.
Connect A with B and make some money!

19.Write Press Releases.
Write press releases about your website, goods and services or simply refer to an affiliated product. Make sure to find a good keyword for the title as described above.

20.Build A Real Online Business.
This is similar to create your own product but more in-depth. Not only do you create your own product but you create a full line of products that you sell to a growing customer base.

The truth is there are so many of these “20 Easy Make Money Online” type things that it can be hard to choose one and do it right. Truthfully if you want to really make money online you want
to simply create a line of information products and sell them to a thirsty crowd.

The barrier to entry now a days in the internet world is lower than ever. Anyone with a computer can create a company that pays them 24 hours a day 7 days a week. And when you sell digital goods you have NO overhead. You keep 100% profits!

Discover The Secrets To Effective Copy

Find out here the Secrets To writing Effective Copy in order to Increase Conversions & Make More Sales.

Here’s how to write copy. Direct response web page copy can increase sales. These secrets to effective copy boost your conversions so start using them today.

Whats the goal of copy?

imagesSimply put to answer the objections of the reader. These are some general copy writing tips that will help you improve any copy writing services.

When you write copy you should rarely write from top to bottom.

Why? The top of the page is extremely important because it grabs the attention of the reader. The bottom is important because it is where you have your call to action. These are two key places in your copy and if you write top to bottom you will lose some of your fuel and by the time you get to the end the critical call to action area will not have any fire left.

There will be no sizzle and the call to action will not be compelling enough.

What do you put at the bottom of your direct response sales letter to have a strong call to action? Put a johnson box. These are the coupon looking boxes that you commonly see at the bottom of direct response sales letters.

You want to make it start with a check box and make it say Yes “Your Name” I want Your product.

Then directly follow it up with a “I understand that by action today I’m going to solve this pain and get that benefit ECT.”

Then you can even put in bullets of modules of the product.

Directly after recapping your offer make sure to remove the risk by reminding them about your money back guarantee.

After that make sure to have a nice order button.

 

Repetition Is Not A Bad Thing

A quick note about how to write copy. You may think it is boring but your goal is to break down mental barriers. So the more they see it repeated the more they buy into because it is reinforced even more.

At the very top of your page you want a preheadline, headline and sub-headline.

Your pre-headline warms people up to the headline and then the sub-headline transitions into the copy by reinforcing what the headline said.

The headline is short and quick. Try to keep your headline around 20-30 words and make it focus on the main benefit. But you still want to have it have an impact.

Then the sub-headline can pick up where the headline leaves off and go a little bit more in depth. It is also a good idea to put an image here that leads the reader to the next phase in a hand writing font while reinforcing scarcity.

You can make it say something like “Grab this special offer not because there are only 20 spots left!” and have some image arrows pointing down that look hand drawn.
The next step is to put a picture of yourself positioned to the left with a date script, a from name (your name) then a RE :Big benefit.

The opening paragraph should start with a drop cap. You know.. like in magazine where the have the BIG first letter.

What this does is basically force people to read the first paragraph. It
should also focus on the main problems, issues or pain that your
market is having. This relates to the reader that the person writing
them the letter knows what they feel and that they can relate to
them. That’s how to write copy!

Write a few paragraphs that focus on the reader’s problems. Really empathize with their
issues and say things like “It’s so frustrating to this problem and deal with that results.” Obviously replace “this problem” and “that result” with a real problem and a real unwanted result.

Imagine If
The next part of your sales copy will transition to a part where you paint the picture of what life could be like. The imaging “if” part. It’s how to write copy that pays the bills.

But the hard part is that everyone wants something different. So you want to focus on what life would be like without their problem.

Just as a side note you want to interject your personality. You don’t want cold dry copy. You want people to read this and like you. Like you too are sitting down over a cup of coffee and just chatting about it.

Tell The Whole Story With Your Sub Headlines

The subheads of the copy should tell the story on their own. When people read sales copy they just scan. So make sure that you have sub headlines that tell the entire story of the copy on their own.

You want a person who is just scanning and reading the big headlines to understand the full story.

So what have you done?

1.You have expressed that you understand their problems.
2.You have provoked the thoughts of “what if your life was like this.”

Then you want to tell them why to listen to you. Why your the guy or gal that can help them. Tell some back story or tell you experience. Compellingly relate to the reader.

“I was once where you are today and here I am with a …” Get them to look to you as an expert.

Transition Into The Product

The next area of your copy is where you introduce the solution to their problem… your product. Give them an irresistible offer.

A compelling offer is core to everything. If you want to know how to write copy you need to have good offers with good hooks. The offer is the most important part!

Make your product offer so good that they would feel a fool to pass it up. I am NOT telling you to make wild claims but you should communicate that the believable return on investment will pay off for them 10 times more than they invest.

It’s also a good idea to add a price tag to the value of your material. If you have any bonuses make sure that they realize they are getting such an extreme value. The next valuable tip on how to write copy is;

Your Iron Clad Risk Reversal

Reverse the risk and put it all on your shoulders. You want them to gain everything and if someone is going to lose it should be you.

This is one of the most powerful “how to write copy tips.”

Back up your offer with a guarantee! The longer the better.

Risk reversal is an easy way to get people in the door. So use it as much as possible.

Then just come right out and ask for the order. Tell them exactly what to do. “Click Order Now and you will be sent to our secure order form to process your transaction then in about 3 minutes you will be downloading everything!”

So there ya go! That is a quick way to make more sales. Just make these few tweeks and bring in the cash!

Increasing Sales Conversion Rate

Increasing sales conversion rate is easy when you know these secrets of sales conversions. Get direct response copy writing tips right now!

The trick to increasing your sales is to split test. Isolate one area of your web copy and make a new version of it to test against the old version.

You can use free split testing software like Google Optimizer to run the whole thing, gather
data, and tell you which one is best. It is very simple to use.

This is a process of improving your sales letter but you can’t test everything at once. You need to test one thing at a time so you know what is increasing the sales conversion rate.

Below I have a list of many of the key points you might want to split test. Try one and take the winner then go to the next. The result is you will have step by step continual improvement on your entire sales process and you will get exponential increases in sales!

If you have a direct response sales letter and you want to get more buyers then the easiest way to do this is by applying these tips. These tips will turn more visitors into buyers.

1. Do you have a P.S. at the bottom of your page with a strong call to action?
Adding a P.S. at the bottom of your page helps you capture more buyers because most people won’t read your page. Typically people will read the headline then skip to the bottom of the page.
If you have a strong P.S. you can capture their attention and increase the likely hood of a visitor buying.

The trick is to restate the benefits of your product, what it will help them do, and then simply come out and ask them to order.

2. Another way to increase sales is to use a 365 day money back guarantee.

You will find that the longer the guarantee the less returns you will have and you will also have a better visitor to buyer ratio.

It will also help to draw attention to your guarantee with a red border around a money back guarantee image. It really helps with the sales conversion rate.

3. Another quick tip is to use a favicon.

These are the little images you see at the top of your web browser’s tab. For some reason people are more likely to buy if you have one . Here is the code to put at the top of your page.

HTML for a favicon

<link rel=”icon” type=”image/png”
href=”http://www.YOURWEBSITE.com/images/favicon.png”>

You can also find free favicon generators online and simply upload the .ico file to your server.

4. Use a yellow background for your pre-headline.

At the top of your sales page you will typically have a pre-headline that warms up the visitor to your headline. If you use a yellow backdrop you will grab more attention and the reader is more likely to read the headline.

5. Have you tested the fonts of your headline

Surprisingly enough even fonts can increase your sales conversion rate. Try Impact or Tahoma font at 20pt with a red background (#CC0000). Navy blue and black are also worth testing.

With headlines you want to raise interest and get the person to read the copy. A good way to do this is to highlight the man benefit in your headline with an unusual green font.

Try not to use more than 17 words if possible, capitalize each word and surround your headline in quotes. Like this…

“Here Is How You Can RETIRE From Your Job ASAP”

6. Use a readable font and lots of white space.

New times roman is great for books but it’s hard to read online. Try Arial or Tahoma and make sure to have lots of white space so scanning eyeballs can pick out important parts.

7. Use a drop cap for the beginning of your sales letter.

Did you know drop caps almost forces the reader to read the sales copy? It works so use it.
The term is taken from print magazines and it is the enlarged letter that starts an opening paragraph.

8. Use headlines in your testimonials.

Testimonials are commonly used in sales letters to show through social proof that the product works and other people like it. So give your testimonial a headline.

9. Put a testimonial at the very bottom of the page.

As stated before readers will likely read your headline then jump down to the bottom of the page. If you put a testimonial at the bottom you show them that your product works and other people like it.

10. Have you tried video
Try one of these two options;
Turn your sales letter into a sales video
Make a sales presentation and put it at the top of the page

In my experience video works very well! The trick is giving them a reason to watch it.

11. Use sub headlines that tell the entire story.

If someone scanned your page and only were to read the sub headlines would they know what your selling and why they need it?

The sub heads should tell the story on their own. Since honestly… who reads copy? I sure don’t. I usually research before I buy or if I buy from a sales letter I usually only read the copy to see what it is that I am buying.

When I read the copy I usually look for product specifications so I know if it will benefit me and if it is something that will help with my plan Internet marketing strategy.

12. Do you have order links between your testimonials?

Putting an order link like “Try it Risk-Free For 365 Days” in between your testimonials will help your sales conversion rate. You can link directly to your payment processor another good thing to split test.

13 . Use an add to cart button.

Just about everyone has ordered something online and yellow “Add To Cart” buttons tend to get a better response than “Download Now.”

14. Use a red dash 4 px border around the order button.

This brings attention to the button and makes it so more people will notice it. This of course increases your sales conversion rate even more.

15. Show the value of your bonuses.

If you have any bonuses put a real world value next to it. Make sure your potential customers see that they are getting a $97 value, or whatever your bonus is worth, for free.

16. Use images that show verification.

Credit cards, spy ware companies and more offer images that you can put on your site. These help the consumer trust you.

17. Test a price that ends with a 7

Many online sales end with 7 and claim this increases conversion although 9.99 has been used for years. The only way to be certain is to test if it helps your sales conversion rate.

18. Use a digital signature.

Below the head line and at the bottom of the page are two great places to use a digital signature. It makes you more human & likable.

How Important Is Team Building

As a follow on from my last post I thought this was an appropriate time to reveal the importance of team building.

When you build your team you build your business, that is fact.

imagesIf you have the right team you can do things in your business that you could never dream of. So here is a good point. Don’t always look for the cheapest person. Your goal is to find people who can do things that are outside of your skills or to hire people to do maintenance tasks like customer support so you can focus on moving forward.

You want to develop long-term relationships and grow your business with people who subscribe to your business vision. You want people who are on board with your goals.

How do you know what tasks to outsource? The tasks that are maintenance based like tech support, customer support, book-keeping are all good places to start. Team building is an art & a skill, so handle with care.

 

How To Know If It Is Worth Outsourcing

You want to be consistently focusing on those activities that can raise your hourly rate. Free up your time to do this by delegating and outsourcing activities that need to be done that costs you less than the hourly rate you need to generate.

Here are the main tasks for an online business to outsource

This business process outsource mostly relates to Internet marketing for online businesses.

1st. Get support – support desk

Are you spending all of your time with support when you could be moving your business forward? Yes support is extremely important to business but you can get someone to do this for you. Find someone to do support so you can focus on the actions that make you the most money.

2nd. Admin assistance – management details

These are all examples of the treading water details. You want to move forward and these actions just keep you afloat. Having someone to manage these tasks is not only time effective but it will also allow you to focus on increasing profits.

3rd. Hands on people

Do you have people to physically do actions like creating websites, shipping products, and carrying out all of the manual work? Interns are good for this because many times you can get people for free just so they can learn the business.

4th. Bookkeeper

Keeping up with your booking is very important and in some businesses can be a tremendous task. Find someone to keep up with the books and spend your time moving things forward.

5th. VP right hand guy

Do you have a person who is your right hand man? This type of team member is worth their weight in gold. If you are the owner of the company having another mind on board can be a solid step towards massive growth. The old saying is true “Two Minds Are Better Than One.”

6th. Creative team, copy, audio, video, graphics

Getting people to do creative things like creating your sales copy, audio, videos, and graphics can not only save you time but will also have better results. People who specialize in this can do it better, quicker, and overall make the business run smoother.

Tips On Finding Good Team Members

imagesIf you are looking for virtual assistance resume sites are better than freelancing sites. Why?

Direct to worker is better than bidding jobs. Freelancing is a job by job type of worker and you want one person you can have a long-term relationship with.

You can find specialists by going to online forums and finding people there. This is a little known trick that can turn up some high quality workers.

Once you find a good worker you can ask them for referrals. You can ask about hiring family members perhaps and gain long-term loyalty.

How To Get The Most Out Of Your Business Process Outsource Team

Learn project management skills. The truth is that most entrepreneurs are managing projects without any real project management skills. A recipe for disaster.

You need to know exactly what you need. Then you want to find out what qualifications are required to fill this position. Your going to find a person for the job that is best fit to fill the position. For your staff you need to be very clear about what you want.

Let team members contribute ideas. Everybody wants so feel important and needed. The best mindset to have is that they are part of your team. They are not robots.

You also want to reward your team members by giving them bonuses, higher payment, buy them gifts and overall appreciate them.

Communication is very important as well. Be as specific as possible, it will cost less and it will get done faster. If you can record videos for virtual assistants instead of writing emails this can improve communication on a very high level. You also want them to communicate to you telling you things like what they did today, what problems they ran into and how you can help them.

When they run into problems simply teach them how to do it.

Weed Out People Who Don’t Fit In From The Beginning

You know where you business is headed and in what ways you want to grow. Make sure that your team members are on board with your vision before they even join the team. When you interview potential outsources make sure they subscribe to the vision and genuinely want to work towards your end goal.

If you are looking for a virtual assistance for your business process outsource you want to give them a difficult first task that pertains to what you hired them for. Perhaps you want someone to build websites for you. You could have them set up a blog, change the theme and make a first post. For someone who knows nothing about this that is very hard. Just make sure you give them the training to do it.

If you don’t know what to have people do just give recurring tasks. Is there a certain operation that needs to be done over and over that gives lasting growth? Have your team members do this.

For virtual assistance I like to go to a resume site then send a message to people who fit with my criteria & qualifications with something like this;

Hello,

This is a simple task for the right person. I’m looking for a person with internet marketing skills and a great attitude.

My ideal candidate will have excellent English language skills.

I am looking to hire someone who will work on getting traffic to my websites. To start off with you will use;

1.Forum Marketing. You will post 10-15 comments on discussions on 3 different forums a day (for a total of 30-45) as well as create 1-2 new discussion threads on each forum. The new discussion threads will be relative to what other popular threads are talking about. All new discussion threads and
comments will provide value to the discussion as well as help people with what they need.

You will be responsible to find forums, create accounts, as well as adding a forum signature that will point back to specific pages in niches such as forex, internet marketing, diabetes, and weight loss. You will also be required to talk about these topics in the forums. Training and content to help with things to talk about are provided.

2.Yahoo Answers. You will be required to answer 20 questions per day on yahoo answers on topics such as forex and weight loss. You will add links to websites in 30%-40% of the questions you answer. All answers will be helpful. Training and content to help with things to talk about are provided.

I am mainly looking for ways to get traffic to my websites. If you have experience with traffic generation techniques please suggest what you have done in the past or what you are good at and we can create a project around your skills.

You must include the word YES in your response at the top of your response letter. If you do not your application will be denied.

This is fun and enjoyable. Do not bid unless you enjoy this type of work.

I expect communication updates every day and your bonus depends on the updates and the quality of your work.

I do a few things in this that I want to mention. First off I set the tone by making sure that only people who like this work will respond. Also I ask for a reply with the word YES at the top of the email or it will be denied. I do this to make sure that they can follow directions. If they don’t I will deny their application.

I recommend you do the same but just alter the template to your requirements.