Do Traffic Exchanges Really Work

How To Make Money With Traffic Exchanges

A traffic exchange is a site where you can get new visitors to your web site in exchange for viewing the sites of other members. Users rapidly view a number of sites and it is then the job of the site owners and advertisers to present interesting & eye catching material.

There are many hundreds of traffic exchange sites on the internet and finding the ones that are good can be difficult.

The key to using traffic exchanges effectively is understanding that the person will only be viewing your site for around 10 – 20 seconds, sometimes a little longer. Rather than sending the person to your regular home page, you should be sending them to a specific “landing page” or advertisement designed for traffic exchanges. Use this advertisement to create curiosity about your site. The most effective are squeeze pages or splash pages, which have a simple headline, description, and an opt-in form to receive future emails. Then the surfer can easily type their email address in and receive more information about your product or services at a later time. A main goal of using traffic exchanges should be to build your personal list of business prospects for now and future endeavors.

How Does It Work?
It’s simple: You look at other people’s blogs & sites, and then they look at yours.

Most programs require you to click a button every 6-30 seconds in order to view the next page and earn credits. There is usually some kind of security measure to prevent users from cheating by surfing too quickly. And to prevent bots, the user is often also required to enter a captcha code regularly while surfing. This means that the surfer is definitely going to see your material and click through to your site.

So How Do I Make Money?
Typically “surfers” will be directed to information about your product, a blog post, or an affiliate offer. Affiliate networks such as ClickBank are especially well suited for use with traffic exchanges. Linkshare and Commission Junction are two others to try. Note that pay-per-click programs such as Google AdSense generally prohibit placements on traffic exchanges because their model is incentivised clicks, thus making it impossible for a user to simply “browse” offers.

Here Are Eight Steps To Get Started
1.Take your time to understand the traffic exchange market and structure a campaign accordingly. Spend some time acquainting yourself with the various advertising mediums available such as full page views, banner and text ad displays and various other alternatives offered by a variety of traffic exchanges.
2.Choose between five and ten highly ranked and used traffic exchanges and begin to build up advertising credits within these exchanges in preparation to launch your campaign. Try and allocate a set period of at least thirty minutes per day to this task.
3.Begin designing and structuring your campaign which should include a splash page (a fast loading page with a simple message prompting the surfer to open your site in a new window), a squeeze or lead capture page (a page designed with the sole purpose of getting the viewer to request more information from you via email) and a well written email follow up campaign that stays on message while offering the reader genuine help and assistance. Several squeeze and splash pages should be designed so that you can track effectiveness and constantly be able to adjust your pages for better results.
4.Set up an tracking mechanism to track splash page effectiveness. This can be done via Google Analytics, by reading your server log files, or there are specific ad tracking services available.
5.Set some realistic goals based on a formula that every lead you generate should be worth on average at least $1 per month to you.
6.Start your campaign and analyze the effectiveness of your message. If no one is jumping, you can create a new ad or edit your existing one.
7.Continually monitor results and tweak accordingly to realize profit.
8.Consider ramping up profitable campaign by buying advertising credits.

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Generate Traffic Using Solo Ads

How To Generate Traffic Using Solo Ads

We’ve all heard many times over that list building is critical
for long-term success in Internet marketing.

If you think about it, it’s easy to understand why list building
is so important, since you get the opportunity to present sales
offers to a potential customer multiple times instead of just
showing a sales letter one time.

It’s not easy getting started from scratch, however, and many
people struggle to drive enough traffic to their squeeze page in
order to generate a significant number of subscribers.

If you’re one of those online business owners who can’t seem to
get very many subscribers, why not try some paid advertising in
the form of solo ads?

After all, paid advertising has always been an excellent way to
gain exposure for your business more quickly, which is one reason
why pay per click campaigns are so popular and generate so much
money for Google and other search engines.

Instead of waiting around forever to generate enough traffic to
your squeeze page, you can simply take out an advertisement by
purchasing solo ads from a reputable marketer who has a
significant list.

The advertisement would lead readers to your squeeze page where
you can offer some sort of incentive (like a free e-book or short
report) in order to convert those visitors into subscribers.

If you’re a member of a marketing forum such as the warrior forum
or any number of other similar forums, you might be able to find
some good opportunities for solo ads even though you have to be
careful when it comes to spending your money on advertising.

If there is someone you trust on a marketing forum or in a paid
membership site, perhaps that person can recommend an opportunity
for advertising so you can start building your list much more
quickly in order to get your business off the ground.

Solo Ads & Ad Swaps, What Are They?

Solo Ads & Ad Swaps

Helpful Techniques for Internet Marketing List Growth

A fundamental component for making money online with internet marketing is list building. The adage that “the money is in the list” is incredibly true!

(Technically the money is in your relationship with your list, but that’s a different story!)

If you’re still not sure about this whole list building thing, or why can be an important part of monetizing online, be sure to check out List Building Basics.

With that has came a lot of discussion of Solo Ads and Ad Swaps.

What Are Solo Ads and Ad Swaps?

In super basic terms, a “Solo Ad” is when you generally pay someone to mail their email list, on your behalf, with a recommendation and link to your free optin offer squeeze page.

An “Ad Swap” is the same idea only two people do it in exchange with each other to help each other out. (If one has a much larger list than the other, the one with the smaller list may need to mail twice, to send a fair amount of traffic.)

These two are basically the same, except that one is paying with an exchange and the other is paying with cash.

This type of advertising takes advantage of the relationship a marketer has with their list… that their list KLT’s (knows, likes and trusts) them… to get some optins for the other person.

This can be an incredibly powerful form of list building although there are a lot of variables that go into how good the results will be.

What Is Needed To Participate In Ad Swaps?

To start with, before you can do ANYTHING you have to have a few things in place….

1. Hosting – your squeeze/optin page has to be hosted somewhere on the internet

2. Autoresponder – this service allows you to capture a list and get good deliverability when you later send emails to them

3. A “Ethical Bribe” – this is the freebie you are exchanging with the visitor for his/her name and email address. Can be your own product/ebook or a PLR you have giveaway rights too.

4. A squeeze page (aka optin page) for the other person to send traffic to for you.

And…

either

1. Money to pay for a Solo Ad.

or

2. An existing double  optin list you have a good relationship with to be able to mail an ad for the other person. (If the other person has a larger list than you do, you may also need to leverage your ability to promote to your twitter followers/etc although these are technically not a list.)

Where to Find Ad Swaps and Solo Ads?

There are a number of places in the internet marketing world online that one can find potential people to do business with. The Warrior Forum often has lots of people either looking for/ offering ad swaps, or selling Solo Ads. Definitely be careful in there as you MUST find someone that has a good reputation or you could end up out some money.

One of the best ways however is within your own preexisting communities.

For example many of the tribe syndication communities are currently attempting to facilitate ad swaps among their members.

Often within your own niche and own private communities you can find groups offering ad swaps.

It is ALWAYS best to start these swaps in your existing communities (or communities you trust) so that the trust level is high and you feel comfortable promoting the other person.