The Importance Of Article Writing

Articles give your website a great boost with traffic and also content, visitors who come across your website love something that interests them. A well written article will attract more of the right visitors to your site. When the visitor finds that the content is interesting enough, they tend to identify with your products and services. They will also begin to trust you more as a result of this. If you are able to make your articles a cut above the rest and attract the clients’ attention, your business is sure to get a major boost. You already know how important it is for any business to have the right kind of exposure, great articles will do just that for you!  

Articles are one of the most effective ways to gain targeted Internet traffic, this makes articles hot property amongst webmasters and marketers. People who want big traffic and great content will pay a lot of money to those who can provide articles to their websites. In order to make the most of the articles you write or have written, all you need to do is submit your articles on all the top article directories and very soon you will start to get the right kind of traffic coming to your site.

One of the most important parts about creating a successful website is getting a great rank on search engines like Google, Yahoo and MSN. In order to get and sustain a high page rank you have to put in a little bit of effort. One of the things that determine the ranking of a website in search engines is the presence of good quality, unique content, if you have relevant and well written content, your chances of getting a good ranking increase considerably, remember that regular update of the content is also a key factor.

Another great use for articles is to use them to get signups for your affiliate and opt-in lists, to do this you simply need to direct the links in your article resource box to a squeeze page or affiliate signup page, obviously, you would have the article content written to suit your individual needs.

The Old Way of Article Writing

The old techniques used when writing articles were quite simple, all you really had to do was write the content well and put certain relevant keywords within the article, then simply sit back and watch the traffic flow, this worked great when there was not much competition and there were only a few people who you could find to write articles. These days things have changed, so we need to refine our article submission strategy.

The New Way of Article Writing

There are now a lot more people using article marketing so we have to use new kinds of keywords, these are called ‘Long Tail’ and ‘LSI’ (Latent Semantic Index).

Do not be put off by the posh names, they are really quite simple, ‘long tail’ keywords are just like any other keyword phrases, but less popular, less competitive and less searched for, basically, an extended version of your phrase, so if you were using the keyword phrase ‘blogging’ for example, it would become ‘blogging for great reasons’ or ‘blogging for new methods’ and so on.

You can generate keywords with Google’s keyword tool but they are not really long tail keywords, use it as a guide and extend on them a little.
Other keyword tools which will give you better long tail keywords are WordTracker Keywords and also SEOBook keyword tools.

LSI is a little more complicated. Basically, LSI examines the article as a whole to see if the content of the article is related to the topic.

The key to getting a high ranking in the search engine is relevancy. You will stand a lot better chance of getting a good page rank if your article is to the point and relevant. LSI or Latent Semantic Indexing is really just a way of confirming relevance in your article, so the more relevant content in your article the better.

10 Killer Profit Boosters

10 Killer Profit Boosters

1. Gain an advantage over your competition. You
should find one benefit your competition doesn’t
offer and use it as your main selling point.

2. Design your e-zine so it creates multiple free
advertising streams. Ask readers to forward it to
people they know, offer ad trades, etc.

3. Allow your visitors to subscribe to an update
e-zine. Anytime you make changes to your web
site they can receive an informative e-mail.

4. Focus your articles on information the targeted
readers and e-zine publishers want. They will get
published more often, which means free publicity.

5. Use problems to attract online traffic. Find a
common online problem and use your web site
to solve it. People will visit and see your ads.

6. Have an informative FAQ page at your web site.
Anticipate questions your prospects or visitors
may have; this will help improve your sales ratio.

7. Improve your negotiation skills. This’ll improve
your business because you’re always negotiating ad
swaps, supply prices, joint ventures, wages, etc.

8. Beat your competition by giving away a similar
product or service that they charge for. It could
be add on products, warranties, servicing, etc.

9. Build a larger online community by giving your
visitors bonuses for participating on your message
boards or chat rooms. Try free products, ads, etc.

10. Instead of starting an affiliate program, start
a referral program. Give people discounts and free
products for referring people to your site.

10 Killer Ways To Jump Start Your Profits

10 Killer Ways To Jump Start Your Profits

1. Offer to write exclusive articles (that means you
only submit them to one place) for high traffic web
sites in exchange for a link back to your site.

2. Create a positive online image. Tell your visitors
about fundraisers you have sponsored or that you
donate a part of your profits to charity.

3. Improve your customer service on a regular
basis. Try out new technologies that make it easier
to communicate with your customers over the net.

4. Ask your customers what they would like to see
offered by your business in the future. This type of
information can boost your sales.

5. Make sure your web host isn’t losing your sales.
If you get an e-mail from someone that told you that
they couldn’t access your site, it might be your host.

6. Allow your visitors experience to be an enjoyable
one at your web site. Provide easy navigation, good
content, fast loading graphics, search options, etc.

7. Keep changing or adding freebies to your web
site. If people see the same freebie in your ads they
will say to themselves, “been there done that”.

8. Add a directory to your web site. When visitors
submit their web site, e-mail them confirming their
link has been added and remind them to revisit.

9. Organize your marketing and advertising into a
plan. Create a list of daily, weekly, monthly and all
other future promotional plans.

10. Trade links only with web sites that your target
audience or yourself would visit. They should offer
their visitors valuable content or freebies.

Article Marketing Tips

6 Red Hot Article Marketing Tips

There are many people who dread having to write articles, but article marketing is a key strategy and skill to have. Many just feel like it seems to be too much work and it all just goes to waste when no one reads them. To some people, reading articles seems like work, especially if the article is boring and very bland. Well, articles are supposed to be read, that’s their purpose to get your message and information across. If it is not read then it is a waste of time and effort.

But all the same, articles have to be written to be read. It’s just a matter of making them good. Making a good article doesn’t have to be strenuous and straining. There are just some points needed to be reminded of, and some guides to follow. Once you get the hang of it, writing articles could be fun, as well as profitable for you and your site.

Of course, writing articles must be about something you know about, that’s why if you own a site, you probably is knowledgeable about that certain topic and theme. When you write about it, you won’t have a hard time because you already know what it is and what it’s about. It’s just a matter of making your articles creative and interesting.

To make sure that your articles get read and enjoyed, here are six red hot tips to get your articles read. These tips will make your articles readable and interesting.

1) Use short paragraphs. When the paragraph are very long, the words get jumbled in the mind of the reader just looking at it It can get quite confusing and too much of a hard work to read. The reader will just quickly disregard the paragraph and move on to much easier reading articles that are good to look at as well as read. Paragraphs can be a single sentence, sometimes even a single word!

2) Make use of numbers or bullets. As each point is stressed out, numbers and bullets can quickly make the point easy to  remember and digest. As each point, tip, guide or method is started with a bullet or point, readers will know that this is where the tips start and getting stressed. Format you bullets and numbers with indentations so that your4 article won’t look like a single block of square paragraphs. Add a little bit of flair and pizzazz to your articles shape.

3) Use Sub-headings to sub-divide your paragraphs in the page. Doing this will break each point into sections but still would be incorporated into one whole article. It would also be easy for the reader to move on from one point to another; the transition would be smooth and easy. You will never lose your readers attention as well as the point and direction to where the article is pointing.

4) Provide a good attention-grabbing title or header. If your title can entice a person’s curiosity you’re already halfway in getting a person to read your article. Use statements and questions that utilize keywords that people are looking for. Provide titles or headers that describe your articles content but should also be short and concise.

Use titles like, “Tips on making her want you more”, or “How to make her swoon and blush” .You could also use titles that can command people, for example, “Make her yours in six easy Ways”. These types of titles reach out to a persons’ emotions and makes them interested, this is the way article marketing works.

5) Keep them interested from the start to the finish. From your opening paragraph, use real life situations that can be adopted by the reader. Use good descriptions and metaphors, in your article marketing to drive in your point, just don’t over do it. Driving your examples with graphic metaphors and similes would make it easy for them to imagine what you are talking about. Making the experience pleasurable and enjoyable for them.

6) Utilise figures when necessary and not just ordinary and insipid statements. Using specific facts and figures can heighten your article because it makes it authoritative. But do not make it too formal, it should be light and easy and flow naturally. Like a friendly teacher having a little chat with an eager student.

Helpful Solutions When Writing Your Articles

Keep This In Mind While Writing Your Articles

Here are some tips to help you in writing your articles. There are four things that all articles must have to make them successful.


Targeted Keywords and Keyword Phrases

affiliate-promo-material-1-logoAn article must always be centered on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for (e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera). It could be anything they want.

The Important thing is that you have an article that has the keywords that are related to your site. For example, if you maintain an auto parts site, you must be able t have articles about cars and their parts. There are many tools in the internet that provides service in helping a webmaster out in determining what keywords and keyword phrases are mostly sought out. You can use this tool to determine what keywords to use and write about.

Keyword Density

Know that you have your keywords and keyword phrases, you must use them fully. An article must have good keyword density for a search engine to “feel” its presence. Articles should at least have ten to fifteen percent of keyword density in their content for search engines to rank a site high in their search results. Getting a high rank is what articles do best for a site.

Keyword density is the number of times a keyword or keyword phrase is used on an article. The number varies depending on the number of words used in an article. An effective article must have a keyword density that is not too high or too low. With a very high density, the essence of the article is lost and may turn off a reader as well as the search engines. It comes off as overeager. A low number may be ignored by the search engines.

Good Article Content

Like what is stated above, you cannot just riddle an article with keywords. They must also be regarded as good reading materials. Articles must be able to entertain people as well as provide good information and help for their needs. Articles should be written well with correct spelling and good grammar. If you want people to trust you, make your work good and well thought out.

People respond well to figures, facts and statistics. Try to get great information and as many facts as you can. A good and well written article will boost your reputation as an expert in your chosen field or topic. As more people believe in you. They will be able to trust you and your products.

Linking Articles

And another important thing to remember. If you are going to submit articles to ezines and/or contribute your articles to newsletters and other sites, DON’T ever forget to include a link to your site. A little resource box with a brief description of your site and you should always be placed right after your articles that you have submitted. If people like your articles, they will most likely click on the link directing them to your site.